The BFSI industry capitalizes on analytics to provide differential services to customers and gain competitive advantage. The sector is expected to continue to invest largely in analytical applications soon owing to the benefits of analytics in understanding customers at the micro level. Embedded analytics play an important part in the BFSI industry. Financial services are overloaded with piles of data and information about customers. The ability to use this quantitative data and provide differentiated services to customers is expected to be the key source of competitive advantage for banks. Embedded analytics provide unique and customized applications to banks, enabling them to drill down data into micro data and gather meaningful insights about customer data. Dashboards and data visualization is an effective tool that can be used to analyze and segment customers according to their different banking needs and capabilities. Self-service analytics can further draw insights about finding customers who are profitable to the bank and can be given differential services. Customers, on the other hand, can utilize benchmarking tools to compare the different features and schemes by different banks, enabling them to take better financial decisions. This industry has shown tremendous generation of digital data in the past few years. The industry has shifted its processes from paper to digital. Customer data is being generated from internet banking, Point of Sale (POS) devices, and mobile banking, among various others. Being a customer-centric industry, organizations in the BFSI sector have realized the benefits of analyzing this data to enhance customer experience. Hence, this industry has shown the largest market share in the embedded analytics market.
Embedded Analytics Software in BFSI
Dundas data visualization is an analytical software developer company developing Dundas business intelligence software. It is a browser-based intelligence analytics software solution. This software enables users in customizing the dashboards to make it interactive, customize the dashboard visualization, building detailed reports and comes with a drill-down feature. The interactive, as well as very responsive design, helps the user in flexibly integrating any data from various sources and that too in real-time basis. This software helps in making business intelligence and business analytics into a scalable productive solution from different kinds of devices. You can use this awesome Dundas Bi as an all-rounder software that does it all, or you can integrate into any other systems as per your convenience.
The software provides flexible reports which provide detailed integration with platforms like .NET and HTML5 that are quick to render.