The manufacturing vertical works on a complex 3D design that is needed at the workstation, so 3D animated technology simplifies complexities associated with the operations and the vendors deliver hardware-enhanced 3D animated graphics to perform mechanical operations. The 3D animation technology is used by a broad set of manufacturing verticals, such as consumer goods manufacturing, automotive, metal, and plastic manufacturing. These technologies in the manufacturing vertical are driven by modeling tools. Earlier, most of the manufacturers relied upon 2D drawing; however, the 3D modeling trend expanded from aeronautical business to automotive and medical machineries. 3D modeling tools have become the mean to communicate manufacturing information and product specification. Similarly, 3D simulation provides a cost-effective and risk-free way for testing process and to re-design the existing production line. It can accurately make objective analysis to reduce the risk of poor decision-making. 3D simulations simplify the understanding of production systems, equipment, and processes implemented in the manufacturing and engineering departments by using software, such as AutoCAD.

COMPETITIVE LEADERSHIP MAPPING TERMINOLOGY

The 3D animation software in the manufacturing Vendor DIVE provides information about the major players that offer 3D animation products, and outlines the findings and analysis on how well each market vendor performs within our criteria. The vendor evaluations are based on two broad categories — Product Offering and Business Strategy. Each category carries various criteria, based on which the vendors will be evaluated. The evaluation criteria considered under product offering include breadth of offering, delivery (based on industries that the vendors cater to, deployment models, and subscriptions) and support (based on pre- and post-sales support services). The evaluation criteria considered under business strategy include reach (on the basis of geographic presence), industry coverage (on the basis of end-users that the vendors cater to) and inorganic growth (on the basis of partnerships, collaborations, and acquisitions).

VISIONARY LEADERS

Visionary Leaders have a strong portfolio of 3D animation services, solutions, and associated services. These vendors have been marking their presence in the 3D animation market by offering highly customized and easily deployable software for their commercial clients, coupled with their robust business strategy to achieve continued growth in the market.

INNOVATORS

Innovators have a varied portfolio of 3D animation services and strong potential to build strong business strategies for their business growth. These vendors have been providing 3D animation offerings as per their customer demands. Innovators have been at the forefront in deploying their solutions for niche and custom requests by their clients requiring processing of high-performance workloads.

DYNAMIC DIFFERENTIATORS

Trimble Navigation, ESRI and NVIDIA Corporation, are recognized as Dynamic players in the 3D animation market in manufacturing. They have an innovative portfolio of 3D animation solutions and services and have an extensive network of channel partners and resellers to increase the deployment of their services across various vertical markets. Over the years, the Dynamic vendors have been consistently generating positive revenue growth in the 3D animation software market and their market position is enhanced by organic and inorganic strategies undertaken by them over the period.

EMERGING COMPANIES

Cheetah 3D, Reallusion and Otoy are recognized as Emerging players in the 3D animation software market in manufacturing. The emerging players are specialized in offering highly niche and tailor-made solutions and services to their clients. A majority of the emerging vendors have been undertaking multiple acquisitions and boosting their sales capabilities in various regions to offer their integrated services to a wide range of clients.