Data Integration Software in Travel and Hospitality
Passenger airlines, car rental companies, luxury cruise lines, passenger railways, travel agencies, hotels, and casinos are few of the sectors in the travel and hospitality industry who rely heavily on data to support their business functions and provide high-quality services to their customers. Using data integration, these companies can consolidate their customer and operational data from a variety of sources spread across different channels, such as marketing, operations, accounting, security and customer relations. With access to entire data on a single platform, companies can easily identify key Business Improvement Opportunities (BIO’s) and growth opportunities.
COMPETITIVE LEADERSHIP MAPPING TERMINOLOGY
14 companies offering Data Integration Software in Travel and Hospitality were analyzed, shortlisted and categorized on a quadrant under Visionary Leaders, Innovators, Dynamic Differentiators, and Emerging Companies.
Informatica, Microsoft, Talend, IBM, Oracle, SAS Institute, and SAP have been identified as visionary leaders as they have established product portfolios and a robust market presence and business strategy.
Jitterbit, Syncsort, Scribe Software, Attunity, Information Builders and Denodo have been identified as innovators as these vendors have a very focused product portfolio. However, they do not have very strong growth strategies for their overall business.
Boomi has been recognized as a dynamic differentiator.
Vendor evaluations are based on two broad categories: product offering and business strategy. Each category carries various criteria, based on which vendors have been evaluated. The evaluation criteria considered under product offerings include breadth of offering, delivery, features/functionality, product quality and reliability, and product differentiation. The evaluation criteria considered under business strategy include geographic footprint (on the basis of geographic presence), channel strategy and fit, vision alignment, and effectiveness of growth (on the basis of innovations, partnerships, collaborations, and acquisitions).
VISIONARY LEADERS
Visionary Leaders generally receive high scores for most evaluation criteria. They provide mature and reputable data integration services. They also have strong business strategies. Informatica, Microsoft, Talend, IBM, Oracle, SAS Institute, and SAP are the leading players in the data integration software market and are recognized as leaders. These vendors are making their presence felt by offering services that are required by most organizations.
INNOVATORS
Innovators demonstrate substantial product innovation as compared to their competitors. They have a very focused portfolio of data integration software solutions and the potential to build strong business strategies for their business growth to be at par with the leaders. However, they do not have very strong growth strategies for their overall business. Jitterbit, Syncsort, Scribe Software, Attunity, Information Builders and Denodo are recognized as innovators. Innovators have been at the forefront in deploying their services based on the clients’ custom software requirements for the niche market.
DYNAMIC DIFFERENTIATORS
Dynamic Differentiators are established vendors with very strong business strategies. However, they are low in the product portfolio. They generally focus on a specific type of technology related to the product. Boomi is recognized as a dynamic differentiator.
EMERGING COMPANIES
Emerging players specialize in offering highly niche and tailor-made solutions and services to their clients. They do not have very strong business strategies as compared to other established vendors. They might be new entrants in the market and require some more time before gaining significant market traction.Data Integration Software in Travel and Hospitality
Scribe ready-to-go connectors adapt to software updates, it is a simple graphical interface for code-free customization and management tools that keep things working smoothly. Scribe, works with connecting data among apps that our business groups are always asking for new data integrations which in turn helps in driving business efficiency. Scribe’s Agile Integration Platforms helps for large Enterprises, Small to Medium Businesses, Systems Integrators, and SaaS Providers. Sribe offers a lot of flexibility and configurability so one can connect data from one system to just about any other system we need to. Scribe also offers connectors to many other enterprise applications, so one has the option to streamline data movement to other systems in the future.
Elasticio hybrid integration platform has a rich library of pre-built connectors for mainstream business applications. Elasticio helps in transforming data between various applications and systems by mapping data into specific fields where the next generation components expect to receive.It helps in detecting inconsistencies in integration workflows to find the source of errors and fix rebelling workflows within short span of time. The company’s hybrid integration platform is easily connected to existing on premise or deployed on premise. The benefit of using Elasticio is that the platform is easily extensible which ensures fast development of new integration components with minimum efforts. elasticcio provides developers with a complete integrated suite of tools and technology that make connecting disparate software easier, less time-consuming and more cost-effective.
Jitterbit delivers powerful, flexible, & easy to use data and application integration solutions. Jitterbit allows companies of all sizes to integrate any On-Premise, Cloud , Social, or Mobile application. Jitterbit's graphical "No-Coding" approach accelerates and simplifies the configuration and management of complex integration projects. Jitterbit helps in removing the complexity from data integration with visual interface and wizard-driven tools. The company is effectively capturing, managing and leveraging raw data to derive meaningful business intelligence (BI) for enterprises. The company builds data integration and ETL processes, with business experts deploying the data integration technology. Jitterbit’s powerful ETL tools and data integration solutions provide an intuitive, easy-to-use interface that simplifies data integration.
