Automotive acoustics is defined as a science of controlling the sound emitted from the vehicle in such a manner that it produces a distinct hearing. The key objective of this technology is to control the unwanted noise from different parts of the vehicle. Polyurethane foam, polypropylene, and fiberglass are some of the common acoustic materials used in automotive applications to reduce the unwanted noise generated from several parts of the vehicle.

COMPETITIVE LEADERSHIP MAPPING TERMINOLOGY

The vendor DIVE provides information about the major players that offer agriculture equipment & related products and spare parts and outlines the findings and analysis on how well each market vendor performs within the predefined DIVE criteria. Vendor evaluations are based on two broad categories — product offering and business strategy. Each category carries various criteria based on which the vendors are evaluated. The evaluation criteria considered under product offering includes the breadth of offering, product innovation, and market presence (OEM and aftermarket). The evaluation criteria considered under business strategy include reaching (by geographic presence), revenue growth, infrastructure, and key clients channel, inorganic growth (by partnerships, collaborations, and acquisitions), and organic growth.

VISIONARY LEADERS

Visionary Leaders have strong portfolios of products offered for agriculture equipment. These vendors have been marking their presence in the agriculture equipment market by offering highly advanced, customized, and easily deployable solutions for the OEMs, coupled with robust business strategies to achieve constant growth in the agriculture equipment market.

DYNAMIC DIFFERENTIATORS

Dynamic companies have an innovative portfolio of agriculture equipment and have an extensive distribution network across a multitude of vertical markets. Over the years, dynamic vendors have been consistently generating positive revenue growth in the agriculture equipment market, and their market positions are boosted by the organic and inorganic ventures they have undertaken over the period.

INNOVATORS

Innovators have an innovative portfolio of agriculture equipment and a robust potential to build strong business strategies for their business growth to be at par with the vanguards. Innovators have been at the forefront in innovating new technologies and products.

EMERGING COMPANIES

Emerging companies offer a limited product portfolio of agriculture equipment. These companies could also provide specific equipment such as tractors only, unlike the companies considered as Vanguards, which offer larger product portfolios offering agriculture equipment. A majority of the emerging vendors have been trying to boost their sales capabilities across various regions to offer their products to customers. The broad categories of acoustic application in passenger cars are interior cabin, exterior, under hood & engine bay, and trunk panel. However, the trunk panel is not considered in the light and heavy commercial vehicles for the study. The interior cabin application has the largest consumption of acoustics materials owing to the more number of the components with larger area. On the other hand, acoustic materials also have significant demand in underbody & engine bay and exterior applications to absorb the unwanted sound from several sources.The interior cabin and trunk panel application is estimated to hold the largest market for acoustic materials during the forecast period. The increasing vehicle production, especially passenger cars, is one of the main factors. According to the OICA publication, passenger cars constituted total vehicle production. Further, premium vehicles need enhanced acoustical performance. Additionally, the interior components (headliner, floor insulator, and door trims) and trunk panel components (trunk trim and parcel tray) have higher consumption of acoustic materials to provide better noise absorption. Thus, owing to all the aforementioned factors, the interior and trunk panel hold the largest acoustic materials market, by application.

Automotive acoustic Materials

Comparing 23 vendors in Automotive acoustic Materials across 20 criteria.
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