Recreational boats are used for different leisure activities such as cruising, fishing, and water sports. The different types of boats that are part of the recreational boats segment are sailboats, inboard, outboard, inflatables, and personal watercrafts. The materials that are used to manufacture these boats are mainly aluminum and fiberglass. Asia Oceania is the biggest market for recreational boats followed by North America. The market for recreational boats is growing due to an increase in disposable income and the growing interest of people towards leisure activities such as fishing as sailing.

VISIONARY LEADERS

Visionary leaders are the leading market players in terms of new developments such as product launches, innovative technologies, and the adoption of growth strategies. These players have a broad product offering that caters to most of the regions globally. Visionary leaders primarily focus on acquiring the leading market position through their strong financial capabilities and their well-established brand equity.

DYNAMIC DIFFERENTIATORS

Dynamic Differentiators are established players with very strong business strategies. However, they have a weaker product portfolio compared to the visionary leaders. They generally focus only on a specific type of technology related to the product.

INNOVATORS

Innovators in the competitive leadership mapping are vendors that have demonstrated substantial product innovations as compared to their competitors. The companies have focused on product portfolios. However, they do not have very strong growth strategies for their overall business, when compared with the visionary leaders.

EMERGING COMPANIES

Emerging companies have niche product and service offerings. Their business strategies are not as strong as that of the established vendors. The emerging vendors include the new entrants in the market, emerging in terms of product portfolio and geographic reach, and require time to gain significant traction in the market.

Recreational Boats

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