LOCALYTICS Pricing & Demo

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LOCALYTICS
Boston, Massachusetts, US
2008
Enterprise
58 Likes
69 Buyers Negotiating
Strengths
  • +14
    Expandability of product and service across different applications
  • +6
    Unique Selling Proposition (USP) of product offered
  • +5
    Total R&D spend & its % for this particular product & services
  • +9
    Breadth and Depth of Product Offerings
  • +11
    Focus on Product Innovation
  • +12
    Product Differentiation and Impact on Customer Value
  • +10
    Product Features and Functionality
  • +13
    Variants of products and services as per different applications
nostrength
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LOCALYTICS Presence in Mobile Engagement Solutions
The company has strong geographic footprint as well as a distribution network in North America, Europe, APAC, and RoW. The company also focuses on inorganic strategies such as partnerships, collaborations, and mergers and acquisitions to drive mobile user engagement through social networking features. In July 2016, Localytics (US) signed a merger agreement with Google (US) to integrate with Google’s DoubleClick Digital Marketing platform. This platform enabled Localytics’ customers to get insights about their customers’ engagement from the campaigns run on Google’s DoubleClick Ad Exchange, including installs and post-install behavior, target push, in-app, and geo-fence.
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Company Size :
  Enterprise
  SME
  Startup