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SAMSUNG
Seoul, South Korea
1969
More than $100 BN
Enterprise
81 Likes
74 Buyers Negotiating
Strengths
  • +7
    Variants of products and services as per different applications
  • +8
    Unique Selling Proposition (USP) of product offered
  • +11
    Breadth and Depth of Product Offerings
  • +10
    Total R&D spend & its % for this particular product & services
  • +14
    Focus on Product Innovation
  • +12
    Product Differentiation and Impact on Customer Value
  • +13
    Product Features and Functionality
  • +9
    Expandability of product and service across different applications
nostrength
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SAMSUNG Presence in Solid State Drive (SSD) Technology
Samsung is one of the leading global brands in the storage industry and has a wide geographic reach through various distribution networks. The company operates through strong distribution and channel partners. For instance, in 2017, the company accelerated its Samsung Team Empowered Partners (STEP) program to increase the SSD solutions partners globally. Samsung enhances its business by investing heavily in product launches. It focuses on developing consumer-referred products, expanding its R&D division, and exploring new market dimensions for its products.
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