Application Control Software in Media and Entertainment
Symantec is one of the premium providers in the application control market and caters to a large customer base. With the growing trends of IoT and rapid rise in the number of connected devices, the company has changed its focus from protecting endpoints to effectively protecting and managing digital information in endpoint devices, which has become one of the prime necessities of today. Symantec’s investment in its channel partners is helping the company in driving customer satisfaction. Their go-to-market strategy includes direct sales as well as indirect sales resources which support their partner ecosystem. The company firmly adheres to the business strategy of having strong relationships with its partners in the market by forming alliances and partnerships with a number of OEMs towards enhancing its products. They partnered with Giesecke & Devrient (G&D), a global leader in mobile security, to collaborate on the development of protected security applications on smartphones and tablets. Symantec also expanded its incident response services to North America, the U.K., and select APAC regions to leverage comprehensive threat intelligence which would help the organization to predict and respond to cyber-threats. This helped the company to double its customer engagement over the last quarter. Besides this, the company is focused toward global Research and Development (R&D) strategy to drive innovations. For this, the company spent USD 1.14 billion in 2015 on in R&D to develop new technologies and product enhancements.
Read More- Enterprise
- California, USA
- Founded: 1982
- $1BN to $5BN
- 10,001 to 15,000
EVALUATION CRITERIA
Below criteria are most commonly used for comparing Application Control Software tools.Vision Alignment
No. of New products launched in the last one year
No. of New customers/clients acquired in the last one year
No. of patents
Challenges
R&D spend
Viability
Expected revenue FY2019-2020
No.of customers
No.of endpoints protected
Total Revenue
%Revenue from Region
Revenue - North America | Revenue - Europe | Revenue - Asia-Pacific | Revenue - Middle East and Africa | Revenue - Latin America |
Mergers and Acquisitions Served
Mergers and Acquisitions in past one year
Joint Ventures in past one year
Partnerships and Collaborations in past one year
Geographic Footprint
Direct Presence - North America
Direct Presence - Europe
Direct Presence - Asia-Pacific
Direct Presence - Middle East and Africa
Direct Presence - Latin America
Indirect Presence - North America
Indirect Presence - Europe
Indirect Presence - Asia-Pacific
Indirect Presence - Middle East and Africa
Indirect Presence - Latin America
Sales Offices/Development Centers -North America
Sales Offices/Development Centers -Europe
Sales Offices/Development Centers -Asia-Pacific
Sales Offices/Development Centers -Middle East and Africa
Sales Offices/Development Centers -Latin America
Channel Strategy and Fit
Distributors strategy
Strategy to address the un-catered and new target audience
Partner Ecosystem
Distributors | Value Added Resellers (VAR) | System Integrators | Consultants |
Breadth of Applications Served
New industry vertical
% Revenue from industry verticals
Revenue - Other Industry Verticals | Revenue - Travel and Hospitality | Revenue - Transportation and Logistics | Revenue - Retail and eCommerce | Revenue - Media and Entertainment | Revenue - Manufacturing | Revenue - IT and Telecom | Revenue - Healthcare and Life Sciences | Revenue - Governmnet and Defense | Revenue - Energy and Utilities | Revenue - Education | Revenue - BFSI |Industry Verticals catered
Governmnet and Defense | BFSI | IT and Telecom | Healthcare and Life Sciences | Retail and eCommerce | Transportation and Logistics | Energy and Utilities | Manufacturing | Education | Media and Entertainment | Travel and Hospitality | Other Industry Verticals |Customized application control solutions
Support and Services
Levels of support
Customer redressal mechanism
Type of Support services
Technical Support | Sales Support | Customer Support | Security Support |Support services
On-Site Support | Remote Support |Pre-sales support
Software Requirement Specification (SRS) | Proof of Concept | Product Demos | Dedicated Account Manager (DAM) |
Scalability
End-users/Work stations
System configuration required
OS/Platforms supported
Windows XP | Windows Vista | Windows 7 | Windows 8 | Windows 10 | Windows Server 2008 | Windows Server 2003 | Windows Server 2012 | Mac OS | Linux OS |
Product Features and Functionality
Type of access points
Desktop/Laptop | Mobile/Tablet | Servers | Point of Sale (PoS) Systems | Virtual Machines | Removable Devices |Application Control features
Advanced Persistent Threat (APT) Protection | Application Detection and Usage Control | Policy Management | Application Reputation Scoring | Compliance Management | Visibility and Reporting | Threat Detection | Advanced Memory Protection |
Delivery
Mode of delivery
Delivery - Directly | Delivery - Through Partners / Third-Party Vendors |End-users catered
Information Security Specialists | End-Users/Individuals | Application Development Team | IT Administrators |Deployment model
On-Premise | Hosted / On-Cloud |
Breadth and Depth of Product Offering
Products/Solutions offered
Product variants/licences
Services Offered
Education & Training | Support & Maintenance | Managed Security Services | Vulnerability Assessment | Consulting Services | Compliance & Risk Management |Application Control techniques
Whitelisting | Blacklisting | Greylisting |Add-on products
Threat Intelligence | Backup and Recovery | Identity Management | Patch Management |
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