Clickstrem Analytics provides holistic view of customer's online journey. It is the only analytics which loads all the valuable customer information left by users as they click their way through a website. Clickstream Analytics is considered as the superior visualization technique and advanced analytics.

Clickstream is widely used by BFSI, Travel and Hospitality, Government, Telecommunications and IT, Retail and E-Commerce, Media and Entertainment, Transportation and Logistics industries.

Clickstream analytics market is expected to register a CAGR of 14.7% during the forecast period 2019 - 2024. As the population is inclining towards e-commerce and digital revolution is underway, companies are adopting clickstream analytics solutions to track customer's online journey and provide customized offering.

Clickstream Market applications are click path optimization, website optimization, basket analysis and personalization and traffic analysis.