The retail and consumer goods industry has shown tremendous adoption of embedded analytics solutions and services. The industry is expected to increase further as it is directly driving profits by infusing analytics into the system. Growth is expected to increase soon due to numerous opportunities such as increasing adoption of IoT in retail, diversity in retail sub-segments, rising need to mitigate inventory shrinkage (risk and fraud mainly), and the increasing omnichannel marketing trend.
The retail and consumer goods industry is capitalizing on advanced analytics to uncover the trends that customers are expected to seek to experience in the near future. Insights are gathered about customers’ shopping behavior and strategies are formed to help retailers make informed decisions about pricing, promotions, and assortment management. The continuous rise of big data, growth of eCommerce, and increased use of social media are a few of the drivers boosting growth of the embedded analytics market in this industry.
The industry is churning exhaustive data from social media where customers are openly sharing ideas and opinions with friends through numerous networking platforms. Data can be captured from these places, integrated, analyzed, and valuable information can be extracted to meet customer demands, increase sales, improve business performance, and thereby have a differentiating edge over the competitors.
Embedded Analytics Software in Retail and Consumer Goods
Dundas data visualization is an analytical software developer company developing Dundas business intelligence software. It is a browser-based intelligence analytics software solution. This software enables users in customizing the dashboards to make it interactive, customize the dashboard visualization, building detailed reports and comes with a drill-down feature. The interactive, as well as very responsive design, helps the user in flexibly integrating any data from various sources and that too in real-time basis. This software helps in making business intelligence and business analytics into a scalable productive solution from different kinds of devices. You can use this awesome Dundas Bi as an all-rounder software that does it all, or you can integrate into any other systems as per your convenience.
The software provides flexible reports which provide detailed integration with platforms like .NET and HTML5 that are quick to render.