Comparing 30 vendors in Geofencing Solutions across 94 criteria.

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Airship
Apple California, US 1976 Public
ArcGIS Tracking Analyst Redlands, California, US 1969 Private
Bluedot
DreamOrbit
 
Frequently Asked Questions (FAQs)
The geofencing market is projected to grow at a Compound Annual Growth Rate (CAGR) of 27.5% during 2017-2022.
The major factors driving the growth of the geofencing market are the penetration of new technologies, rise in the use of spatial data and analytical tools, higher adoption of location-based applications among consumers, and the growth of competitive intelligence. Furthermore, the rise in Business Intelligence (BI) and the need to track the competitors’ marketing activities are some of the other factors supporting the overall growth of the market.
One of the best applications for geofencing comes in the form of social networking. Geofencing facilitates the usage of location-based filters, stickers and other shareable content. Geofencing also helps marketers to plan their in-store promotions and make ads targeted to a specific audience. It is also used to engage audience at organized events. Geofencing also facilitates telematics, where it enables businesses to draw virtual boundaries around their sites, which whenever trespassed send out alerts to the operators.
WiFi is a built-in feature in almost all the smartphones devices. RFID is another technology, that provides better precision in tracking. GPS offers enhanced precision when used outdoors and it is very cost efficient. Beacons help in identifying locations of all devices within their range. Beacons have the ability to deliver very high accuracy at optimal battery usage.
 
 
 
Geofencing Solutions Related Articles
 
Geofencing: The Future of Marketing
-- by Rupesh Jasud

 

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360 Quadrants is a scientific research methodology by MarketsandMarkets to understand market leaders in 6000+ micro markets

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360 quadrants

360 Quadrants is a scientific research methodology by MarketsandMarkets to understand market leaders in 6000+ micro markets

© 2025 360Quadrants, All rights reserved.