The consumer goods and retail vertical is evolving and expected to grow across regions. In order to sustain in the intense competition and explore the international markets, large-scale retailers are emphasizing on expanding their supply chain across countries to offer a wide range of products in the GTM market. Moreover, retailers need to gain more visibility over their supply chain in order to track shipments and connect with vendors across the globe. GTM solutions give retailers the complete control over the physical and logistical resource capacity in their supplies, enabling them to automate the trade process.