Telecom analytics encompasses sophisticated Business Intelligence (BI) software tools that are designed to meet the complex requirements of telecom organizations. These requirements span across customer management, sales and marketing management, risk and compliance management, workforce management, and others. Telecom analytics solutions provide extended capabilities beyond the scope of traditional BI solutions and enable telecom operators to have a comprehensive view of their business processes, customers, and infrastructure health.

Top 10 Telecom Analytics Software Vendors

1. ADOBE SYSTEMS
2. BIRST
3. CISCO SYSTEMS
4. Guavus Reflex Platform
5. IBM
6. MICRO FOCUS
7. OPENTEXT
8. ORACLE
9. PEGASYSTEMS
10. SAP

Top Applications of Telecom Analytics Software

Telecom Analytics software is used in various applications and in different aspects as per the business requirements. Some of the applications offered by Telecom analytics software are:

1. Customer Management
2. Sales and Marketing Management
3. Risk and Compliance Management
4. Network Management
5. Workforce Management
6. Quality management
7. BI and reporting

Top Benefits of Telecom Analytics Software

Telecom analytics includes sophisticated Business Intelligence (BI) software applications made to match the complex telecom organisation’s requirements. Those standards include company management, marketing and revenue strategy, risk and compliance strategy, personnel management, among others. Some of the benefits are:

1. Making smarter investment decisions
2. Visibility into the profitability of different departments
3. Reducing fraud
4. Improved risk management
5. Increased sales
6. Smoother network operation
7. Enhanced customer experience and reduced churn rate
8. Cutting off operations that drain the budget
9. Making the operations more efficient
10. Increased average revenue per user

Visionary leaders are the leading market players in terms of new developments such as product launches, innovative technologies, and the adoption of growth strategies. These players have a broad product offering that caters to most of the regions globally. Visionary leaders primarily focus on acquiring the leading market position through their strong financial capabilities and their well-established brand equity.

Dynamic Differentiators are established players with very strong business strategies. However, they have a weaker product portfolio compared to the visionary leaders. They generally focus only on a specific type of technology related to the product.

Innovators in the competitive leadership mapping are vendors that have demonstrated substantial product innovations as compared to their competitors. The companies have focused on product portfolios. However, they do not have very strong growth strategies for their overall business, when compared with the visionary leaders.

Emerging companies have niche product and service offerings. Their business strategies are not as strong as that of the established vendors. The emerging vendors include the new entrants in the market, emerging in terms of product portfolio and geographic reach, and require time to gain significant traction in the market.