OMRON CORPORATION in Automotive Relay
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Summary
Omron Corporation’s electronic and mechanical components segment has 20% share of relays globally. The relays which have application in automotive industry, home appliances, machine tools and others. The company has a strong supply network covering 40 countries through 158 subsidiaries along with a well-diversified product portfolio. The company invested USD 422.0 million in R&D in 2016 which indicates a strong commitment to building its research capability. However the company generates 40% of its revenue from Japan, 30% from China, 10% from Southeast Asia and 20% Europe, Americas and Other regions. The company should focus more on the Europe and North America region which can help the company to achieve competitive strength.
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OMRON CORPORATION Presence in
Automotive Relay
Omron Corporation has a strong regional presence which includes Japan, Greater China, U.S., Europe, and Asia-Pacific. The company is focusing its development strategies towards the emerging economies which include South East Asia, Latin America, East Europe, Russia, Middle East and South Africa. The company has developed world’s lightest and smallest high capacity DC power relay. The new relays help in volume and weight reduction by 50% compared to traditional Omron relays. Major applications in automotive industry are feeders, chargers, and accessories for electric vehicles, industrial equipment and others.
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