Oral Care/Oral Hygiene Quadrant Report

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Oral Care/Oral Hygiene Market (Global) Company Evaluation Quadrant
Published on
Jun'2020
Pages
95
Code
360-MD 5362
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Oral care products are used for the diagnosis, treatment, and prevention of dental & gum diseases; maintenance of oral hygiene; or postoperative care. These products include toothpastes, toothbrushes, mouthwashes/rinses, dental accessories/ancillaries, denture products, and prosthesis cleaning solutions.

The oral care/ hygiene market is projected to reach USD 53 billion by 2025 from USD 45 billion in 2020, at a CAGR of 3%. The increase in the prevalence of dental caries, periodontal diseases, and other dental diseases, growing awareness about oral hygiene, rising dental healthcare expenditure, an increasing number of small/private clinics with dental dispensaries are some of the factors contributing to the growth of this market.

Rising awareness about oral hygiene is driving the growth in the Oral Care / Oral Hygiene Market

This report identifies and benchmarks the best Oral Care / Oral Hygiene product manufacturers such as Colgate-Palmolive Company (US), The Procter & Gamble Company (US), GlaxoSmithKline PLC (UK), Unilever PLC (UK), and Johnson & Johnson (US), and evaluates them on the basis of business strategy excellence and strength of product portfolio within the Oral Care / Oral Hygiene ecosystem, combining inputs from various industry experts, buyers, and vendors, and extensive secondary research including annual reports, company press releases, investor presentations, free and paid company databases. Best Oral Care / Oral Hygiene manufacturers are rated and positioned on 2x2 matrix, called as ‘Company Evaluation Quadrant’, and identified as Stars, Emerging Leaders, Pervasive and Emerging companies.

The report includes market specific company profiles of all 20 players and assesses the recent developments that shape the competitive landscape of this highly fragmented market.


List of Top Oral Care / Oral Hygiene companies evaluated and profiled in the report:

  • 3M COMPANY
  • CHURCH & DWIGHT CO, INC.
  • COLGATE-PALMOLIVE COMPANY
  • DABUR INDIA LTD.
  • DENTAID LTD.
  • GC CORPORATION
  • GLAXOSMITHKLINE PLC
  • HENKEL AG & CO. KGAA
  • JOHNSON & JOHNSON
  • KONINKLIJKE PHILIPS N.V.
  • LG HOUSEHOLD & HEALTH CARE, LTD.
  • LION CORPORATION
  • ORKLA
  • PERRIGO COMPANY PLC.
  • PROCTER & GAMBLE
  • SUNSTAR SUISSE S.A.
  • THE HIMALAYA DRUG COMPANY
  • ULTRADENT PRODUCTS, INC.
  • UNILEVER PLC.
  • YOUNG DENTAL

Table of Contents

1 Introduction
   1.1 Market Definition

2 Market Overview
   2.1 Introduction
   2.2 Market Dynamics
          Figure 1 Oral Care/Oral Hygiene Market: Drivers, Restraints, Opportunities, and Challenges
          2.2.1 Market Drivers
                    2.2.1.1 Growing Awareness About Oral Hygiene
                    2.2.1.2 Rising Incidence of Dental Diseases
                                 Table 1 Percentage of Individuals With Untreated Dental Caries in the US (2015–2016)
                    2.2.1.3 Growing Number of Small/Private Dental Clinics With Dental Dispensaries
                                 Figure 2 Total Number of Dental Professionals in the US (2010–2018)
                    2.2.1.4 Technological Advancements in Toothbrushes
                                 Table 2 Recent Product Launches of Advanced Toothbrushes
          2.2.2 Restraints
                    2.2.2.1 Competitive Pricing Pressure Faced By Prominent Players
          2.2.3 Opportunities
                    2.2.3.1 Increasing Online Purchase of Oral Care Products
                    2.2.3.2 Covid-19 Impact: Increasing Relevance of Connected Oral Care Devices
          2.2.4 Challenges
                    2.2.4.1 High Dependency on Retail/Consumer Stores
                    2.2.4.2 Covid-19 Impact: Reduced Disposable Income Due to Rising Global Unemployment
   2.3 Trends
         2.3.1 Artificial Intelligence and IoT in the Oral Care Market

3 Company Evaluation Quadrant
   3.1 Stars
   3.2 Emerging Leaders
   3.3 Pervasive
   3.4 Emerging Companies
          Figure 3 Oral Care/Oral Hygiene Market (Global) Company Evaluation Quadrant

4 Competitive Landscape
   4.1 Introduction
          Figure 4 Key Developments in the Oral Care/Oral Hygiene Market Between January 2017 and May 2020
   4.2 Growth Strategies Adopted By Key Players (2017–2020)
   4.3 Product Portfolio Matrix
   4.4 Overall R&D Expenditure: Key Players in the Global Oral Care/Oral Hygiene Market
   4.5 Competitive Situation and Trends
          Figure 5 New Product Launches and Mergers & Acquisitions Were the Key Growth Strategies Adopted By Major Players Between 2018 and 2020
          4.5.1 Product Launches
                    Table 3 Product Launches (January 2017– May 2020)
          4.5.2 Partnerships & Agreements
                    Table 4 Partnerships & Agreements (January 2017–May 2020)
          4.5.3 Expansions
                    Table 5 Expansions (January 2017–May 2020)
          4.5.4 Mergers & Acquisitions
                    Table 6 Mergers & Acquisitions (January 2017–May 2020)

5 Company Profiles
   5.1 Colgate-Palmolive Company
         5.1.1 Business Overview*
                   Figure 6 Colgate-Palmolive Company: Company Snapshot (2019)
         5.1.2 Products Offered*
         5.1.3 Recent Developments*
         5.1.4 SWOT Analysis*
         5.1.5 MnM View*
         (*Above sections are present for all of below companies)
   5.2 Procter & Gamble
          Figure 7 Procter & Gamble: Company Snapshot (2019)
   5.3 GlaxoSmithKline PLC
          Figure 8 GlaxoSmithKline PLC: Company Snapshot (2019)
   5.4 Koninklijke Philips N.V.
          Figure 9 Koninklijke Philips N.V.: Company Snapshot (2019)
   5.5 Johnson & Johnson
          Figure 10 Johnson & Johnson: Company Snapshot (2019)
   5.6 Unilever Plc.
          Figure 11 Unilever PLC: Company Snapshot (2019)
   5.7 GC Corporation
   5.8 3M Company
          Figure 12 3M Company: Company Snapshot (2019)
   5.9 Lion Corporation
          Figure 13 Lion Corporation: Company Snapshot (2019)
   5.10 Church & Dwight Co, Inc.
            Figure 14 Church & Dwight Co, Inc.: Company Snapshot (2019)
   5.11 Sunstar Suisse S.A.
            Figure 15 Sunstar Suisse S.A.: Company Snapshot (2018)
   5.12 Perrigo Company plc.
            Figure 16 Perrigo Company Plc: Company Snapshot (2019)
   5.13 Dabur India Ltd.
            Figure 17 Dabur India Ltd.: Company Snapshot (2019)
   5.14 Orkla
            Figure 18 Orkla: Company Snapshot (2019)
   5.15 Dentaid Ltd.
   5.16 Henkel AG & Co. KGaA
            Figure 19 Henkel AG & Co KGaA: Company Snapshot (2019)
   5.17 LG Household & Health Care, Ltd.
            Figure 20 LG Household & Health Care, Ltd.: Company Snapshot (2019)
   5.18 The Himalaya Drug Company
   5.19 Young Dental
   5.20 Ultradent Products, Inc.

6 Appendix
   6.1 Methodology

This report identifies and benchmarks the best Oral Care / Oral Hygiene product manufacturers such as Colgate-Palmolive Company (US), The Procter & Gamble Company (US), GlaxoSmithKline PLC (UK), Unilever PLC (UK) and Johnson & Johnson (US), and evaluates them on the basis of business strategy excellence and strength of product portfolio within the Oral Care / Oral Hygiene ecosystem, combining inputs from various industry experts, buyers, and vendors, and extensive secondary research including annual reports, company press releases, investor presentations, free and paid company databases. They are rated and positioned on a 2x2 matrix, called ‘Company Evaluation Quadrant’, and identified as Stars, Emerging Leaders, Pervasive and Emerging companies.

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