SmartBear Software is the one of the leading testing and QA solution providers, which excels in API testing, and monitoring solutions and services. The company has a large clientele, which includes governments, SMEs, and large enterprises, across the globe. The company receives its revenue by offering testing and QA products and services, including API testing, software testing, and monitoring. The company has a global reach with its offices set up in North America, Europe, and APAC.
It focuses on increasing its geographical reach, for which, it has involved into various partnerships as well as opened new offices globally. For instance, SmartBear recently opened a new APAC headquarters in Melbourne, Australia and also expanded its EMEA headquarters in Galway. SmartBear has partnered with companies, such as Revolution IT, Sogeti Switzerland, TechArcis Solutions, and Performance Lab, to strengthen its market position by increasing its geographical reach. Focusing on its inorganic growth strategy, the company has acquired CrossBrowserTesting, an automated cloud testing platform. The acquisition would enhance the offerings of SmartBear by adding the cloud testing platform to its product portfolio. Moreover, the company signed a partnership with Cigniti to jointly launch a software testing lab in Cigniti’s headquarter in India. Cigniti would also focus on the distribution of SmartBear’s testing and QA solutions, including the API Readiness platform across the US, the UK, India, Australia, and Canada.
Furthermore, SmartBear is highly focused on its organic growth strategies. Recently, the company constantly launched news testing solutions and updates to its solutions. The launch of new products and the focus on product enhancements have made SmartBear highly competitive in the API testing market.