360 Score: 3.2
For Vendors
  • Weinheim, Germany
  • 1972
  • $10BN to $50BN

SAP SE in Artificial Intelligence in Retail

SAP SE Overview

The company offers a real-time retail platform that helps retailers generate substantial insights into customer behavior, forecast demand, and manage inventory. The platform also offers personalized, omnichannel services which contribute to higher customer engagement.SAP also offers SAP S/4HANA, an intelligent ERP suite built specifically for in-memory computing. The ERP suite helps enterprises with big data, IoT devices, business networks, and customer data in achieving a competitive market advantage. Witnessing the recent buzz in retail marketing, SAP came up with a brand new solution that is intended to enhance demand forecasting and capitalize on promotion and assortment effectiveness for retailers.


SAP offers AI, machine learning, and analytics-based solutions to help retailers in decision-making on key parameters, such as price and promotion optimization, loss prevention, demand forecasting, merchandise and assortment planning,POS analysis, and product affinity metrics analysis.The company offers its solutions and services to retailers who want to gain operational efficiencies and minimize expenditure costs.The SAP Customer Activity Repository application accumulates multichannel customer and POS data in real time and analyses this data to offer significant insights that help retailers gain a competitive market advantage.

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Evaluated against 147 key buying criteria
  • Platform
  • Customer Intelligence
  • Pricing and Promotion
  • Supply chain management
  • Consulting & Training
  • Support & Maintenance
  • Medium sized enterprises
  • Small Enterprise (Revenue< 100 Million)
  • On-Site Support
  • Product Offerings
  • Remote Support
  • Types of Product Innovation
  • Customer Support
  • Dedicated Account Manager (DAM)
  • Product Demos
  • Proof of Concept
  • Software Requirement Specification (SRS)
  • Customer feedback/ project upgradation
  • New Product Launches
  • Product Upgradation
  • Services
  • Software Tools
  • Demand forecasting
  • Large Enterprises (Revenue> 500 Million)
  • Others (Please specify)
  • Sales Support
  • Technical Support
  • R&D
  • Customer redressal mechanism/program
  • Levels of support (such as silver, gold, and platinum)
  • Customers Satisfaction
  • Product Enhancement
  • Customer Satisfaction
  • Product Features and Functionality
  • License Used
  • Solutions/tools/products
  • Product Differentiation
  • Product Quality and Reliability
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Top SAP SE Features

#1 Product Features and Functionality / Core features
#2 Product Features and Functionality / Solutions/Services offered
#3 Product Features and Functionality / End User
#4 Core features / Supply chain management
#5 Product Quality and Reliability / Types of Product Innovation


SAP SE has chosen it’s strengths in these 3 territories
  • Niche Quadrant


  • Niche Quadrant

    All-Middle East and Africa

  • Niche Quadrant