The Data Analysis or business intelligence (BI) platform, provides a set of tools for business organizations to gain, organize, determine, and analyze data to disclose actionable insights that help optimize decision-making and update business strategies. A few of these products need IT expertise and implementation to build the analytical environment, link essential data sources, and help prepare the data for usage; others are designed to be majorly arranged and used by non-expert users, without the need for IT support for deployment. Business firms, data scientists, data analysts, or other business stakeholders utilize data analysis software to make, model, and transform data to better know the everyday performance of the company and informed decision-making.

Data analysis is a process of cleaning, inspecting, transforming and modelling data into insightful results. Data Analysis Software is a tool that is used to make data analysis more efficient and convenient to use for everyone. Data analysis solutions provides clearer insights into the data being used. These insights can be used for spotting business trends and areas of improvement, growth of business and new opportunities for business. Different types of data can be analyzed such as descriptive, diagnostic, predictive and prescriptive.