SAP is a global enterprise with offices in over 130 countries and customers in over 180 countries. The company invests a substantial part of its annual revenue in R&D. It has over 100 innovation and development centers across the globe. In June 2016, the company improved its SAP HANA Smart Data Integration, SAP HANA Smart Data Quality, SAP Data Services, and SAP Information Steward Software solutions. The upgrades featured functions that permitted users to pool data gathered from social networking sites, such as Facebook and Twitter. This helped enterprises gather all-inclusive insights into consumer behaviors, market conditions, and product lifecycles. Additionally, SAP asserts its market position through organic growth strategies, but it also undertakes inorganic strategies to expand market presence.