TCS possess strong service skills, and it has been continually expanding its addressable market by investing in unmapped geographies, newer industry verticals, and innovative service lines, and building a strong relationship with the existing client using the customer-centric approach. With its offerings in the IoT engineering service market, TCS aims at transforming and deploying new service models based on the operational intelligence and leveraging insights derived from legacy IoT systems to create a smarter IoT. TCS has a long-term growth strategy and intends to expand its expertise in the IoT engineering services market by investing in new technology centers. The company also focuses on unique research and technology-based solutions, such as Innovation Labs and Co-Innovation Network (COIN), Global Network Delivery Model (GNDM), and customer-centric engagement model to gain a competitive advantage. To grow in the upcoming areas, such as IoT and data analytics, and to update solutions, such as product engineering and development, the company is committed to making the necessary investments in partnerships alliances and relevant talent developments.