Location of things in retail can be defined as an interconnected system of devices and sensors that retailers use to streamline business through identifying the location of inventory, assets, and even human resources. Thus, location-based solutions are becoming necessary for retailers to understand customer requirements and their purchasing behavior, for improving business strategies and operations to provide a better customer experience.

Standalone Stores- It is a brick and motor model, which adopts the location-based technology. By linking location-based technology with retail and consumer goods, retailers can find ways to maximize product distribution and come up with cross-sell and up-sell opportunities and also reduce costs of selling new products and improve customer relationships. Location of things in retail helps in customer management, in-store promotion, yield management, marketing management, understanding customer behavior, merchandising & planning, and fraud detection.

E-stores - E-stores entail buying or selling of goods over a network. E-stores are growing at a rapid rate and are stimulated by various drivers, such as, the continuous rise in location-based consumer data, the growth of E-Commerce, and increasing users of social media. The growth can also increase shortly, due to numerous opportunities, such as increasing adoption of IoT in retail, diversity in retail subsegments, growing need to mitigate shrink (risk and fraud mainly), and providing insights on customers’ buying behavior.

Location of Things Solutions in Retail and Consumer Goods Quadrant

Comparing 36 vendors in Location of Things Solutions across 175 criteria.

Find the best Location of Things Solutions solution for your business, using ratings and reviews from buyers, analysts, vendors and industry experts

EVALUATION CRITERIA

Below criteria are most commonly used for comparing Location of Things Solutions tools.
  • Breadth and Depth of Product Offerings
    • Products/Solutions Offered
    • Services
      • Software
      • Outdoor Location
      • Indoor Location
  • Product Differentiation and Impact on Customer Value
  • Product Features and Functionality
    • licenses
    • Industry Vertical
      • BFSI
      • Retail and Consumer Goods
      • IT and Telecom
      • Manufacturing
      • Healthcare and Life Sciences
      • Travel and Hospitality
      • Government and Public Sector
      • Media and Entertainment
      • Other Industry Verticals
    • Applications Served
      • IoT Asset Management
      • Mapping & Navigation
      • Location-Based Customer Engagement & Advertising Platform
      • Locatio-Based Social Media Monitoring
      • IoT Location Intelligence
  • Delivery
  • Product Quality and Reliability
    • Level of Support
    • services
      • Technical Support
      • Customer Support
      • Sales Support
      • Others, please specify
    • Deployment Model
      • Cloud
      • On -Premise/ Dedicated hosting
  • Focus on Product Innovation
    • Product Innovation
    • R&D Spend
    • Product Enhacements
      • Product Upgradation
      • New Product Launches

TOP VENDORS

    • Enterprise
    • 501 to 1,000
    • Enterprise
    • 501 to 1,000
    • Enterprise
    • 501 to 1,000
  • #

    Esri location based services ingests high volume data streams from stationary and moving devices and performs real-time spatial analytics generating immediate geographic insights. The company offers ArcGIS platform that provides contextual tools for mapping and spatial reasoning to explore data and share location-based insights.

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    • Enterprise
    • California, US
    • Founded: 1969
    • $1BN to $5BN
    • 1,001 to 5,000
    • Enterprise
    • Grand Rapids, Michigan, US
    • Founded: 2011
    • 51 to 100
    • Startup
    • Bolton, Massachusetts, US
    • Founded: 2011
    • Below $10 MN
    • 51 to 100
    • Enterprise
    • Philadelphia, Pennsylvania, US
    • Founded: 2012
    • 51 to 100
  • #

    HERE is one of the prominent players and a well-established companies in the Location of Things market. The company primarily aims to provide its customers with new features and products that will cater to their specific needs. It has a unique capability to provide dedicated traffic, location, automotive, and live map intelligence solutions.

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    • Enterprise
    • 501 to 1,000
    • Startup
    • New York City, New York, US
    • Founded: 2013
    • Below $10 MN
    • 51 to 100
    • Enterprise
    • 501 to 1,000
    • Enterprise
    • 501 to 1,000
  • #

    Pitney Bowes is the leader in the Location of Things market. The company offers various solutions such as GeoEnrichment, Location Analytics, and Infrastructure Asset Management.

    • Enterprise
    • 501 to 1,000
  • #

    Qualcomm Technologies Inc. offers IZat to serve the Location of Things market. Unlike ordinary GPS, Qualcomm IZat location services not only displays the locations that are around us but it even tells about whether one is indoors or outdoors in challenging environments.

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    • Enterprise
    • California, USA
    • Founded: 1985
    • $10BN to $50BN
    • 30,001 to 35,000
  • #

    Bosch Software Innovations GmBH offers Bosch IoT Suite and Geo IoT. The Bosch IoT Suite provides various technologies, whereas Geo IoT provides geolocation services in the emerging IoT market. For monitoring the movement of material and tracking of assets one makes use of barcode and RFID technologies.

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    • Enterprise
    • 501 to 1,000
  • #

    Telogis offers high quality Location of Things services to their customers. Telogis route planning suite is all about defining territories, optimize routes, and plan & access next day routes. Telogis mobile consists of various smart tools for mobile workers which helps the user in making workday safer, easier, and more productive.

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    • Enterprise
    • 501 to 1,000
  • #

    TIBCO provides integration, analytics, and event processing software for companies to use on-premises or as a part of cloud-computing environments. The main focus of the company is on getting its customers high-level technology and equipping them to get insights from the everyday business more quickly and easily.

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    • Enterprise
    • 1,001 to 5,000
    • Enterprise
    • 501 to 1,000

TOP REVIEWS

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