Upland Professional Services Automation Reviews & Product Details

Upland Professional Services Automation Software is focusing on optimizing its current product portfolio. The company has a large diversified customer base, with over 2,500 customers, with no client contributing to more than 3% of the company’s revenue. The company has the ability to acquire and integrate relevant businesses to enhance its portfolio. It has acquired 12 companies between 2012 and 2016. The company is focusing on many parameters as a part of its business strategy. One of the parameters is to increase the sales by cross-selling applications to the existing users. The other parameter is about adding new customers through alliances and strategic partnerships. The company is also implementing inorganic strategies by acquiring complementary software businesses. For instance, in April 2016, Upland Software acquired Advanced Processing & Imaging, Inc., a provider of content management platform. This acquisition helped Upland in adding new features, integration capabilities, and enhancements to its workflow automation solution. Furthermore, the company is also emphasizing on expanding globally, which is evident from its revenue derived outside the US; 16% of its revenue in 2016 was derived from its sales outside the US.