AVAYA INC in Web Real-Time Communication Solutions

Avaya focuses extensively on both inorganic and organic growth strategies, as a part of its long-term growth plan. The company’s prime strategy is to extend and build its leadership position by expanding the core attributes and functionalities of its solutions across all segments, thereby strengthening its technology solutions worldwide. Partnerships and strategic alliances form an integral part of the company’s growth strategy. Avaya also plans to extend the value of its communication software, as businesses are becoming more receptive to the adoption of the technology architecture for communication among employees, partners, and suppliers. The company aims to develop its investment by enhancing the skills of its staff and by concentrating on unexploited opportunities existing in the market. Avaya’s main priority is to increase its efficiency and expand its operations globally. The company focuses on geographical expansion through acquisitions and partnerships. For instance, in 2015, the company acquired Esna Technologies to improve features, such as voice, video, IM/presence, conferencing, and messaging within cloud-based business applications to help enhance its client base.