CONNEXITY INC in Clickstream Analytics Software

Connexity gives upstream and downstream behavioral details of the customers in order to know their navigation path after visiting the company website. It helps the marketers to build their strategies against competitors and set a performance benchmark. Furthermore, the company has come up with new products namely, Hitwise AudienceView in order to track customer’s behavior related to the brand purchase and help retailers to segment their customers at a granular level. Hitwise AudienceView move from website analytics to audience-based analytics, which help catering to the extended audience created through a shopping network.
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USP : Connexity provides various marketing solutions including search marketing, audience insights, targeted display advertising, and syndicated product listings. The company provides clickstream and search data analytics through Hitwise Competitive Intelligence.

BUYERS
VENDORS
EXPERTS
2.6
ANALYSTS
 

CONNEXITY INC detailed analysis

Product Maturity
Company Maturity
Most IMPORTANT
0.0
0.0
0.0
Breadth and Depth of Product Offerings
2.65
4.65
4.65
Product Features and Functionality
1.95
4.70
3.90
Delivery
4.65
3.70
3.65
Business Applications
5.00
4.95
5.00
Support and Services
3.30
4.70
4.60
LEAST IMPORTANT LESS IMPORTANT

PARTICIPATING QUADRANTS

CONNEXITY INC has chosen it’s strengths in these 3 territories
  • Niche Quadrant

    All-Asia-Pacific

    19 Participants

  • Niche Quadrant

    All-Latin America

    17 Participants

  • Niche Quadrant

    All-Europe

    22 Participants

STRENGTHS
WEAKNESSES

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TOP USECASES
TOP FEATURES
  • Product Features and Functionality
    Product Features
  • End-Users
    Other End-User catered
  • Services Offered
    Deployment & Integration Services
  • Product Features
    Data Orchestration
  • Deployment Mode / Hosted
    On-Cloud
  • Solution Delivery / Delivery - Through Partners / Third-Part..
    ISV
  • Deployment Mode
    Hybrid
  • Use Cases
    Personalized Marketing
  • Solution Delivery
    Delivery - Direct
  • End-Users
    Consultants

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CONNEXITY INC Presence in Clickstream Analytics Software

Questions & Answers

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