SPLUNK INC in Clickstream Analytics Software

The digital intelligence solution identifies new launched products and pages and monitors the site conversions. The use cases show that correlation of IT operations data and clickstream data has facilitated improved site uptime and lead to enhanced user experience and higher revenue. Further, in order to serve better customer experience, it provides insights by combining the data generated through client and server in real-time. It also helps in solving customer issues related to the website, mobile, and multi-channel analytics, and improve the data of Customer Relationship Management (CRM).
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USP : Splunk offers clickstream analytics through Splunk Enterprise product, namely, digital intelligence solution. It enables to gather end-to-end data of the customer interactions generated through numerous digital channels covering web, mobile, offline channels, and social media streams.

BUYERS
VENDORS
EXPERTS
2.9
ANALYSTS
 

SPLUNK INC detailed analysis

Product Maturity
Company Maturity
Most IMPORTANT
0.0
0.0
0.0
Breadth and Depth of Product Offerings
3.15
4.65
4.40
Product Features and Functionality
3.50
4.70
2.90
Delivery
4.25
3.70
3.85
Business Applications
5.00
4.95
5.00
Support and Services
2.75
4.70
4.40
LEAST IMPORTANT LESS IMPORTANT

PARTICIPATING QUADRANTS

SPLUNK INC has chosen it’s strengths in these 3 territories
  • Niche Quadrant

    All-Middle East and Africa

    17 Participants

  • Niche Quadrant

    All-Asia-Pacific

    19 Participants

  • Niche Quadrant

    All-Europe

    22 Participants

STRENGTHS
  • Company Maturity / Viability
    R&D Spend
  • Product Maturity / Use Cases
    Basket analysis
  • Product Maturity / Use Cases
    Click path optimization
  • Product Maturity / Use Cases
    Customer Analysis
  • Product Maturity / Use Cases
    Others - solution/product
  • Product Maturity / Use Cases
    Personalized Marketing
  • Product Maturity / Use Cases
    Traffic Analysis
  • Product Maturity / Use Cases
    Website/Application Optimization
  • Product Maturity / Product Features
    Data Discovery
  • Product Maturity / Product Features
    Data Governance
  • Product Maturity / Product Features
    Data Integration
  • Product Maturity / Product Features
    Data Lineage
  • Product Maturity / Product Features
    Data Orchestration
  • Product Maturity / Product Features
    Data Quality
  • Product Maturity / Product Features
    Data Security
  • Product Maturity / Product Features
    Data Transformation
  • Product Maturity / Product Features
    Data Visualization
  • Product Maturity / Product Features
    Metadata Management
  • Product Maturity / Product Features
    Other Features/Functions
  • Company Maturity
    Breadth of Applications Served
WEAKNESSES
  • Company Maturity / Effectiveness of Organic Growth Strategy
    Business Expansion Strategy
  • Company Maturity / Mergers and Acquisitions Strategy
    No. of Joint Ventures
  • Company Maturity / Mergers and Acquisitions Strategy
    No. of Mergers and Acquisitions
  • Company Maturity / Effectiveness of Organic Growth Strategy
    No. of New Customers in Last Three Years
  • Company Maturity / Viability
    No. of Customers
  • Product Maturity / Medium of Delivery of Support Services
    On-Site Support
  • Product Maturity / Preferred Mode of Delivery
    Per User Basis
  • Company Maturity
    Effectiveness of Organic Growth Strategy
  • Company Maturity
    Mergers and Acquisitions Strategy
  • Company Maturity / Effectiveness of Organic Growth Strategy
    No. of New Products Launched
  • Company Maturity / Mergers and Acquisitions Strategy
    No. of Partnerships and Collaborations
  • Product Maturity
    Product Features and Functionality
  • Product Maturity / Support and Services
    Customer Redressal Mechanism/Program
  • Product Maturity / Support and Services
    Level of Support
  • Product Maturity / Breadth and Depth of Product Offerings
    Products / Solutions Offered
  • Product Maturity / Breadth and Depth of Product Offerings
    Product Variants
  • Product Maturity / Product Features and Functionality
    Self-service Capabilities
  • Company Maturity / % Revenue from Regions
    Revenue - Latin America
  • Company Maturity / % Revenue from Regions
    Revenue - Middle East and Africa
  • Company Maturity / Viability
    Revenue

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TOP USECASES
TOP FEATURES
  • Product Features and Functionality
    Product Features
  • End-Users
    Other End-User catered
  • Services Offered
    Deployment & Integration Services
  • Product Features
    Data Orchestration
  • Deployment Mode / Hosted
    On-Cloud
  • Solution Delivery / Delivery - Through Partners / Third-Part..
    ISV
  • Deployment Mode
    Hybrid
  • Use Cases
    Personalized Marketing
  • Solution Delivery
    Delivery - Direct
  • End-Users
    Consultants

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SPLUNK INC Presence in Clickstream Analytics Software

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