Pointillist Reviews & Details

Pointillist customer journey analytics solution uses predictive analytics and machine learning techniques to discover the most important customer journeys so that enterprises can focus on the most impactful concerns and opportunities. The company’s customer journey analytics software provides automated alerts that enable marketing and customer experience teams to automatically engage with each customer at the right time, through the preferred channel and in a relevant, personalized way. It enables marketers to understand the customer journey by applying 4 steps. The software targets the customer group by segmenting customers based on their behavior and demographics. It then discovers the critical paths taken by the customers to guide them with the easy path and to provide automated engagement throughout the journey.

USP : Pointillist offers customer journey analytics software as a SaaS solution to help customers improve the marketing and customer experience. Pointillist’s customer journey analytics solution provides a unified view of the customers as they interact with various brands across different touchpoints. It also offers quick integration of data across a variety of systems and channels. Pointillist’s customer journey analytics software can be employed across an enterprise to enhance customer acquisition, reduce churn, enhance customer experience, and improve the marketing RoI.

BUYERS
VENDORS
EXPERTS
1.9
ANALYSTS
 

POINTILLIST detailed analysis

Product Maturity
Company Maturity
Use Case Maturity
Most IMPORTANT
0.0
0.0
0.0
Breadth and Depth of Product Offerings
0.80
2.20
1.65
Product Features and Functionality
2.80
3.60
2.75
Product Differentiation and Impact on Customer Value
2.25
3.30
3.70
Product Branding
2.90
3.80
3.80
LEAST IMPORTANT LESS IMPORTANT

PARTICIPATING QUADRANTS

POINTILLIST has chosen it’s strengths in these 3 territories
  • Niche Quadrant

    Manufacturing-All

    16 Participants

  • Niche Quadrant

    Media and Entertainment-All

    17 Participants

  • Niche Quadrant

    BFSI-All

    20 Participants

STRENGTHS
  • Product Maturity / Product Features and Functionality
    Product Functionality
  • Product Maturity / services
    Customer Support
  • Product Maturity / services
    Sales Support
  • Product Maturity / services
    Technical Support
  • Product Maturity / Touchpoints
    Email
  • Product Maturity / Touchpoints
    Mobile
  • Product Maturity / Touchpoints
    Web
  • Product Maturity
    Product Branding
  • Product Maturity / Data Format
    Audio/Speech
  • Product Maturity / Data Format
    Image
  • Product Maturity / Data Format
    Text
  • Product Maturity / Data Format
    Video
  • Product Maturity / Pre Sales Support
    Software Requirement Specification (SRS)
  • Product Maturity / Touchpoints
    Social Media
  • Product Maturity
    Breadth and Depth of Product Offerings
  • Product Maturity
    Product Differentiation and Impact on Customer Value
  • Product Maturity
    Product Features and Functionality
  • Product Maturity / Industry Vertical
    Automotive and Transportation
  • Product Maturity / Industry Vertical
    BFSI
  • Product Maturity / Industry Vertical
    Energy and Utilities
WEAKNESSES
  • Product Maturity / Pre Sales Support
    Others (Please specify)
  • Product Maturity / Breadth and Depth of Product Offerings
    Product Offerings
  • Product Maturity / Breadth and Depth of Product Offerings
    licenses
  • Product Maturity / Channel for Delivery of Support Services
    On-Site Support
  • Product Maturity / Preferred Mode of Delivery
    Full Time Equivalent
  • Product Maturity / Deployment Model
    Hosted / On-Cloud
  • Product Maturity / Deployment Model
    Hybrid
  • Product Maturity / Deployment Model
    On-Premise
  • Product Maturity / Applications Served
    Brand Management
  • Product Maturity / Applications Served
    Competitive intelligence
  • Product Maturity / services
    Other support services
  • Product Maturity / Touchpoints
    Others
  • Product Maturity / Industry Vertical
    Other Industry Verticals
  • Product Maturity / Applications Served
    Others (Please Specify)
  • Product Maturity / Preferred Mode of Delivery
    Per User Basis
  • Product Maturity / Preferred Mode of Delivery
    Subscription / Licensing
  • Product Maturity / Services
    Managed Services
  • Product Maturity / Touchpoints
    Branch/Store
  • Product Maturity / Touchpoints
    Call center
  • Product Maturity / Touchpoints
    Promotional events
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POINTILLIST Presence in Customer Journey Analytics Software

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Marie Stelle

Engagement Partner - 360Quadrants.com