Pointillist Reviews & Details

  • Massachusetts, USA
  • 2014
  • Below $10 MN
BFSI, Manufacturing, Media and Entertainment, Travel and Hospitality, Retail and eCommerce, Healthcare and Life Sciences, Energy and Utilities, IT and Telecom, Automotive and Transportation, Government and Public Sector
Company Overview
Pointillist customer journey analytics solution uses predictive analytics and machine learning techniques to discover the most important customer journeys so that enterprises can focus on the most impactful concerns and opportunities. The company’s customer journey analytics software provides automated alerts that enable marketing and customer experience teams to automatically engage with each customer at the right time, through the preferred channel and in a relevant, personalized way. It enables marketers to understand the customer journey by applying 4 steps. The software targets the customer group by segmenting customers based on their behavior and demographics. It then discovers the critical paths taken by the customers to guide them with the easy path and to provide automated engagement throughout the journey.

Pointillist offers customer journey analytics software as a SaaS solution to help customers improve the marketing and customer experience. Pointillist’s customer journey analytics solution provides a unified view of the customers as they interact with various brands across different touchpoints. It also offers quick integration of data across a variety of systems and channels. Pointillist’s customer journey analytics software can be employed across an enterprise to enhance customer acquisition, reduce churn, enhance customer experience, and improve the marketing RoI.

POINTILLIST Popular Comparisons
Evaluated against 212 key buying criteria
  • Product Functionality
  • Customer Support
  • Sales Support
  • Technical Support
  • Email
  • Mobile
  • Web
  • Product Branding
  • Audio/Speech
  • Image
  • Text
  • Video
  • Software Requirement Specification (SRS)
  • Social Media
  • Breadth and Depth of Product Offerings
  • Product Differentiation and Impact on Customer Value
  • Product Features and Functionality
  • Automotive and Transportation
  • BFSI
  • Energy and Utilities
  • No Weaknesses
No Reviews
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POINTILLIST Presence in Customer Journey Analytics Software
Pointillist provides its cloud-based customer intelligence platform across the Americas, Europe, and APAC. The company has a direct presence in North America, APAC, and Europe. It provides its solution across various verticals, including retail, financial services, and telecommunications and IT. The company has several competitors in the customer journey analytics market. Some of these competitors include BlueConic, AgilOne, and Sailthru.
#1 Product Features and Functionality / Data Format
#2 Product Features and Functionality / Touchpoints
#3 Touchpoints / Web
#4 Product Features and Functionality / Product Functionality
#5 Touchpoints / Email


POINTILLIST has chosen it’s strengths in these 3 territories
  • Niche Quadrant


  • Niche Quadrant

    Media and Entertainment-All

  • Niche Quadrant