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Celum
42 Likes
85 Buyers Negotiating

Summary

The company offers various features under DAM, such as content distribution, integration, and rights management. It also offers innovative features, such as support during dynamic orchestration and efficient metadata management by predicting DAM needs through client feedback. The company is focusing on providing a single point of access and a centralized solution to manage digital assets and content marketing. Celum has heavily emphasized on enhancing its product lineup in library services and marketing content integration and application.

Discussions

Strengths
  • +5
    Cloud
  • +8
    BFSI
  • +12
    Healthcare
  • +13
    Manufacturing
  • +5
    Other End Users
  • +10
    Retail
  • +9
    Telecom & IT
  • +5
    Focus on Product Innovation
  • +12
    Products Offered
  • +13
    Large Enterprises
  • +12
    Small and Medium Enterprise Businesses
  • +9
    Enterprise
  • +11
    Media and Production
  • +9
    End Users
  • +10
    Organization Size
  • +13
    Breadth and Depth of Product Offerings
  • +6
    Product Differentiation and Impact on Customer Value
  • +10
    Marketing
  • +14
    Product Features and Functionality
  • +14
    IoT
Cautions
  • -9
    Lesser number of integrations
  • -14
    IoT
  • -6
    Mobile Platform(OS)
  • -10
    Other Applications
  • -8
    Directly
  • -6
    Private
  • -7
    Public
  • -9
    Through Partners / Third-Party Vendors
  • -14
    Energy & Utilities
  • -11
    Government & Public Sector
Celum Presence in Digital Asset Management (DAM) Software
The company is focusing on stronger network services to improve its customer support and implementation speed, and stabilize business road map. Celum considers customer satisfaction as its top priority and emphasizes on innovating DAM solutions. This is evident with the launch of CELUM 5.12, which is equipped with advanced marketing features, such as content customization and asset tracking. Further, the company has grown over the years by leveraging its partnerships with prominent players in the DAM ecosystem, such as system integrators. For instance, in April 2017, Celum collaborated with Microsoft Corporation to launch an app in Azure to simplify access to clients for DAM via the cloud. CELUM is expected to consistently follow these strategies to expand its business in the existing and prospect markets. The company is planning to improve its vision and business roadmap by implementing a centralized solution to solve the problems related to content marketing, and is thus, witnessing a steady growth across North America and Europe.
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Company Size :
  Enterprise
  SME
  Startup