Bluedot Innovation provides accurate location services and is the inventor of Geolines, an ultra-thin virtual tripwire that can be set anywhere in the world to send personalized mobile content and generate insightful analytics on customers’ behavior. The Geolines technology is based on extensive geospatial R&D that enables clients to leverage the cutting-edge technology in location services. The company’s platform and advanced SDK empower mobile applications to deliver messages, videos, or any custom action, based on the customers’ precise location, while also keeping the optimal battery performance. Organizations can deploy Geolines to optimize location-based engagement and analytics, such as placing tripwires at every doorway of a building. Users can combine Geolines with advanced geofences and beacons to cover any complex location. Applications that are integrated with the Bluedot software can interact with the end-users exactly, whenever, wherever, and however they want. SDK allows smartphones and tablets to respond when they pass through pre-defined, precise locations (up to 5 meters) by triggering a range of pre-built actions, including opening websites, sending messages, and playing tones.
USP : Bluedot’s advanced conditioning engine, clients can reach their target audience based on demographics or past behaviors at an unlimited number of locations, without any additional hardware. The company’s actionable insights help clients in identifying the engagement of customers with their campaigns, and then use those insights to build smarter campaigns and accurately track the attribution.