The GeoMoby solution is a carrier-agnostic platform for smartphone applications, which enables laser-focused, geo-targeted messaging. The company’s solution transitions smoothly between different location sources for real-time monitoring. Thus, its location-based technology can be applied to any industry, where real-time geolocation can add new services and values. GeoMoby's patented battery safe technology and innovations in outdoor and indoor geofencing capabilities are some of its differentiators. It enables application developers and marketers to define multiple Points of Interest (PoI) and trigger actions depending on multiple criteria, in relation to geofences. In mobile advertising, it helps clients in targeting right customers at the right time and place. Furthermore, it drives additional revenue by adding real-time context and precise location relevance to the ads sent. It also helps in bridging the gap between mobile, online, and offline sales. The company also provides microfencing that uses iBeacons to detect consumer mobile devices within a limited geographic boundary. With microfencing, the geographic target range can be anywhere from a few centimeters up to 50 meters from the location of an iBeacon. The users can deploy infinite microfences around any venue with a few clicks. Each time a customer triggers a microfence, the application delivers a message, loads relevant content, processes the payment, and modifies the UX to the user’s physical environment. iBeacons require buying, placing, and maintenance of hardware whereas geofencing does not require these.
USP : GeoMoby dashboard provides rich and actionable analytics. It can target smartphones and send messages, arranging from few meters up to several kilometers. The GeoMoby solution can be easily integrated into the existing applications, using SDK or web API. Furthermore, it helps manage and synchronize geofences into applications within seconds.