The Localytics geofencing solution, Places, works by sending mobile application users content that is personalized to their current location. With Places, users can send push notifications to their customers, the instant they enter or exit a specific location, even if they do not have the user’s application open. Additionally, users can analyze data on physical locations which gives access to insights and geotargeting capabilities. Places can support up to 10,000 geofences. It is a fully integrated part of the Localytics platform that requires no additional SDKs, dashboards, or vendors. Furthermore, it uses a combination of GPS, Wi-Fi, and cell towers for the most accurate location. With True Impact, the customers can exactly see how push notifications drive changes in the user behavior. The customers can also keep a watch on unintended side effects.Show More
USP : Localytics helps its clients engage with their customers with push notifications in the form of images, Graphics Interchange Formats (GIFs), videos, or audio files directly for more compelling results. The company’s targeting capabilities and True Impact campaign reports make it easy for customers to effectively engage their mobile app users. True Impact is the company’s campaign reporting tool.