IBM CORPORATION in Location of Things Solutions

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IBM CORPORATION
Armonk, USA
1911
Enterprise
86 Likes
77 Buyers Negotiating

Summary

The IBM presence zone helps in increasing sales in the stores, by engaging and influencing customers in near real-time via intelligent location-based technology. WebSphere assists shoppers to get the location-based content of local stores, as a result of which businesses get location-based marketing. IBM spatial solutions provide database facility to help organizations manage and deliver spatial data, thereby helping organizations manage and integrate geographic locations, with the existing organization’s applications.

Discussions

Strengths
  • +10
    Cloud
  • +11
    On -Premise/ Dedicated hosting
  • +13
    Indoor Location
  • +12
    Outdoor Location
  • +14
    Sales Support
  • +9
    BFSI
  • +13
    Healthcare and Life Sciences
  • +11
    IT and Telecom
  • +12
    Manufacturing
  • +10
    Retail and Consumer Goods
  • +14
    Travel and Hospitality
  • +6
    Breadth and Depth of Product Offerings
  • +9
    Delivery
  • +7
    Product Differentiation and Impact on Customer Value
  • +8
    Product Features and Functionality
  • +8
    IoT Location Intelligence
  • +6
    Location-Based Customer Engagement & Advertising Platform
  • +5
    Mapping & Navigation
  • +5
    Level of Support
  • +7
    licenses
Cautions
  • -5
    Products/Solutions Offered
  • -10
    Product Innovation
  • -14
    IoT Asset Management
  • -7
    Locatio-Based Social Media Monitoring
  • -5
    Government and Public Sector
  • -12
    R&D Spend
  • -9
    New Product Launches
  • -8
    Product Upgradation
  • -11
    Software
  • -13
    Customer Support
  • -12
    Technical Support
  • -5
    Others, please specify
  • -6
    Media and Entertainment
  • -7
    Other Industry Verticals
IBM CORPORATION Presence in Location of Things Solutions
IBM has been adopting strategies that helps in remodeling and shaping their existing businesses and focusing on the software & IT industry by providing solutions and services. IBM has repeatedly improved its contributions in Business Intelligence (BI) and analytics, an essentially critical component for Location of Things solutions and services. The constant developments in its R&D efforts and its strategic acquisitions have enabled IBM to position itself as one of the leading location-based solution providers, especially in location-based services. It has been applying both organic and inorganic growth strategies in the Location of Things market. For instance, in August 2016, IBM entered into a collaboration with Mapbox to integrate scalable vector graphics-based maps, with IBM's Watson Analytics and Cognos Analytics. The solutions obtained with this collaboration would provide data discovery and predictive analytics with automatic visualizations.
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