360 Score: 3.27
For Vendors
  • Washington, USA
  • 1975
  • More than $100 BN

Microsoft Location Of Things Solutions Reviews


The company provides a wide range of services, including cloudbased services to consumers and businesses, by designing, manufacturing, and selling devices that integrate with cloud-based services, and delivering relevant online advertising to a global audience. The company offers Bing maps, Real-time maps, Tracking system, Microsoft virtual earth, Microsoft streets and trips, Microsoft pharos GPS-168 GPS receiver.


Microsoft provides a dynamic range of products with a broad range of features and a high level of accuracy from their location-based services, with products expected to deliver information, as well as providing upto- date insight into transit information.

Popular Comparisons

Evaluated against 175 key buying criteria
  • IoT Asset Management
  • IoT Location Intelligence
  • Locatio-Based Social Media Monitoring
  • Location-Based Customer Engagement & Advertising Platform
  • Mapping & Navigation
  • Indoor Location
  • Outdoor Location
  • BFSI
  • Government and Public Sector
  • Healthcare and Life Sciences
  • IT and Telecom
  • Manufacturing
  • Media and Entertainment
  • Retail and Consumer Goods
  • Travel and Hospitality
  • Other Industry Verticals
  • Breadth and Depth of Product Offerings
  • Delivery
  • Product Differentiation and Impact on Customer Value
  • Product Features and Functionality
  • On -Premise/ Dedicated hosting
  • Software
  • Others, please specify
  • New Product Launches
  • Product Upgradation
  • R&D Spend
  • Product Innovation
  • Level of Support
  • licenses
  • Products/Solutions Offered
  • Customer Support
  • Sales Support
  • Technical Support
  • Cloud
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MICROSOFT CORPORATION Presence in Location of Things Solutions
Microsoft focuses on providing best in class platforms and productivity services for a mobile-first, cloudfirst world. The organization develop, license, and support a wide range of software products, services, and devices that deliver new opportunities, greater convenience, and enhanced value to people’s lives. The company adopted partnership, collaboration and agreements as their major strategy in the location of things market. The organization is focusing on diversification to enter into a new market or industry by taking advantage of its key players which include companies like TomTom HERE and ESRI. The strategic acquisition of LinkedIn is expected to enhance the company’s footprint in the enterprise social media market and provide incremental growth prospects. In June 2016, Microsoft and LinkedIn entered into a definitive agreement under which Microsoft agreed to acquire LinkedIn for approximately USD 26.2 billion, inclusive of LinkedIn’s net cash. The acquisition is expected to provide Microsoft a larger reach in the social networking services and professional content business.


#1 Product Features and Functionality / Industry Vertical
#2 Product Features and Functionality / Applications Served
#3 Services / Outdoor Location
#4 Applications Served / Locatio-Based Social Media Monitoring
#5 Applications Served / IoT Asset Management


MICROSOFT CORPORATION has chosen it’s strengths in these 3 territories
  • Niche Quadrant

    All-North America

  • Niche Quadrant

    Media and Entertainment-All

  • Niche Quadrant

    Transportation and Logistics-All