Adobe Social Media Analytics Software

Adobe Social Media Analytics Software provides tools to manage the entire social campaign process, which includes content creation, distribution, optimization, analysis, and performance monitoring. The company provides an enterprise lean and support service, which helps clients learn about Adobe’s products and basics to set up and manage their Adobe account. Clients normally choose the subscription/licensing pricing options while using Adobe’s social media analytics software. The company markets and licenses its products directly through its sales team or its official website.

USP : Adobe Systems provides its social media analytics software, along with products, such as Adobe Analytics and Adobe Social. Adobe Analytics contains real-time web analytics and reporting on interactive dashboards, as well as, for ad-hoc analysis. It also comes with additional add-ons, such as the predictive workbench, which is powered by statistical modeling and machine learning and real-time monitoring. Adobe Analytics is available in 3 plans: Select, Prime, and Ultimate. Adobe's social management platform helps users with social campaign management and generates insights from key marketing data to gain awareness based on brand and target audience. It also helps in proving ROI through customer attribution, anomaly detection, and cohort analysis to better direct the marketing spend.

BUYERS
VENDORS
EXPERTS
3.6
ANALYSTS
 

ADOBE SYSTEMS INCORPORATED detailed analysis

Product Maturity
Company Maturity
Most IMPORTANT
0.0
0.0
0.0
Breadth and Depth of Product Offerings
3.95
4.10
3.80
Product Features and Functionality
3.10
4.65
3.65
Product Differentiation and Impact on Customer Value
3.90
4.00
3.80
Product Branding
3.95
3.70
4.55
LEAST IMPORTANT LESS IMPORTANT

PARTICIPATING QUADRANTS

ADOBE SYSTEMS INCORPORATED has chosen it’s strengths in these 3 territories
  • Niche Quadrant

    All-Middle East and Africa

    8 Participants

  • Niche Quadrant

    All-Asia-Pacific

    23 Participants

  • Niche Quadrant

    All-Europe

    23 Participants

STRENGTHS
  • Product Maturity / Product Branding
    Level of Support Services
  • Product Maturity / Channel for Delivery of Support Services
    Remote Support
  • Product Maturity / Deployment Model
    Hosted / On-Cloud
  • Product Maturity / Deployment Model
    On-Premise
  • Product Maturity / Pre Sales Support
    Others - Pre-sales Support Activities
  • Product Maturity / Pre Sales Support
    Product Demos
  • Product Maturity / Pre Sales Support
    Software Requirement Specification (SRS)
  • Product Maturity / Analysis Type
    Predictive Analytics
  • Product Maturity / Product Features and Functionality
    Product Features
  • Product Maturity / Solutions Offered
    Any other professional service
  • Product Maturity / Solutions Offered
    Consulting
  • Product Maturity / Solutions Offered
    Managed Services
  • Product Maturity / Solutions Offered
    Support and maintenance services
  • Product Maturity / Solutions Offered
    Training and Education services
  • Product Maturity / Applications Catered
    Campaign management
  • Product Maturity / Applications Catered
    Competitor benchmarking
  • Product Maturity / Applications Catered
    Customer behavioral analysis
  • Product Maturity / Applications Catered
    Customer segmentaion and targeting
  • Product Maturity / services
    Customer Support
  • Product Maturity / Mode of Delivery
    Full Time Equivalent
WEAKNESSES

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TOP FEATURES
  • Product Features and Functionality
    Applications Catered
  • Deployment Model / Hosted
    On-Cloud
  • Product Features and Functionality
    Product Features
  • Deployment Model
    On-Premise
  • Pre Sales Support
    Product Demos
  • Pre Sales Support
    Software Requirement Specification (SRS)
  • Product Features and Functionality
    Analysis Type
  • Product Branding
    Level of Support Services
  • Analysis Type
    Predictive Analytics
  • Pre Sales Support
    Others - Pre-sales Support Activities

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ADOBE SYSTEMS INCORPORATED Presence in Social Media Analytics Software

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