USP : GoodData platform is powered with social media analytics. Customized pre-built templates, which comprise dashboards targeted toward marketing demands, advertising, social, and eCommerce can also be added to the platform. Organizations can make use of such dashboards and sentiment analysis to track the reception of their media campaigns or compare performances of specific social networking sites, such as Facebook or Twitter.
|Breadth and Depth of Product Offerings|
|Product Features and Functionality|
|Product Differentiation and Impact on Customer Value|