Updated on: June 14, 2023

SEMrush

What is SEMrush?

Semrush is a popular SEO software that helps marketers track their website’s performance and organic traffic. It offers reports about keywords, backlinks, social media, and other topics related to search engine optimization. The tool has both desktop and cloud-based solutions and provides users with a comprehensive view of their websites performance and keyword rankings. Through its features, users can monitor their competitors’ SEO strategies and tactics, find new opportunities to improve their own SEO, analyze internal links and rank tracking, and more. Semrush is suitable for SEO professionals, digital marketing agencies and in-house marketers who want to optimize their website’s performance in search engine results.

SEMrush Features

Social Analytics
Social Publishing
Social Engagement
Social Ads
Campaign Planning
Sessions - Digital Analytics
Engagement
Entry and Exit Pages
Standard Event Tracking
Custom Event Tracking
Retention
Return
Conversions
Funnels
Sessions
Engagement
Return
Conversions
Search Rank
Real-Time Reporting
Trending
Retroactive Reporting
Segmentation
Mobile Reporting
Unification Across Devices
Custom Reports and Dashboards
Keyword Targeting
Custom Reports
Dashboards
User Data
Site Search Reporting
Load Time Monitoring
Campaign Tracking
E-Commerce
Promotional Messages
Administration Alerts
API / Integrations
QA Testing
Performance and Reliability
User, Role, and Access Management
Social Functionality
Campaign Dashboard
Campaign Optimization
Reach
Bulk Editing
Batch Uploading
Brand Safety
Fraud Protection
Frequency Capping
Budget Pacing
Creative Optimization
Rich Media Capabilties
In-App Ads
Mobile Rich Media Capabilities
Targeting
Retargeting
Geo-Targeting
Contextual Targeting
API / Integrations
Custom Reports
User, Role, and Access Management
Performance and Reliability
Enterprise Scalability
Customization
Workflow Capability
Internationalization
Notifications
Search
User, Role, And Access Management
Mobile User Support
Alerts
Collaboration
Compliance
Report Customizability
Report Exporting
Scalability
White Label
Competitor Analysis
Follower Analysis
Post Performance
Paid Campaign Tracking
Hashtag Analytics
Sentiment Analysis
Audience Insights
ROI Tracking
Data Collection
Customer Insights
Multi-User Access
Campaign Insights
Reports and Dashboards
Campaign Stickiness
Multichannel Tracking
Brand Optimization
Predictive Analytics
Network Directory
Data Aggregators
Duplicate Monitoring
Optimization
Real-Time Updates
Analytics
Rank Tracking
Online Listings
Google My Business
Reputation Management
Social Media
Dashboards and Reporting
Centralized Platform
Web Tracking
Drag & Drop Schedluing
Project and Task Lists Organization
Team Member Roles
Automated Alerts and Notficiations
Benchmarking
Ad Creatives
Paid Search Data
Channel Acquisition
Alerts
Data Access
Web Traffic
Subdomains
Battlecards
Customizable Dashboard
Benchmark Reporting
Task Assignment
Content Scheduling
Integrations
Reporting
SEO Alerting
SEO Auditing
SEO Change Tracking
Technical SEO
Link Building
Keyword Research
SERP Rank Tracking
Localization
Content Insights
Competitor Analysis
Data Visualization
Custom Reports
White Label
Content Calendar
Approval Workflows
Content Creation
Online Media
National Media
International Media
Close Ecosystem API
Collaborative Editorial Calendars / Scheduling Content
Natural Language Processing (NLP)
Data Sources
Custom Research Sources
Lead Enrichment
Advanced Data Collection
Web
Social
Benchmarks
Finance
Custom Dashboards
Reports
Integrations
Performance and ROI Tracking
Activity Tracking
Social Measurement
Influencer Identification
Brand Monitoring
Keyword Tracking
Trend Analysis
Competitor Analysis
Sentiment Analysis
Social Reporting
Alerts and Notifications
Advanced Data Filtering

SEMrush Pricing

Free

$0.00

Position Tracking: 10 keywords, updated daily
Site Audit: 100 pages per month
Social Media profiles: track 5, post to 2 (schedule 10 posts)
On Page SEO Checker: recommendations for 10 keyword units per month
Domain & Keyword Analytics: 10 results per report, 10 reports per day
Brand Monitoring: historical data - 1 day, track 1 keyword in a project, 1 location, data sources - Web
Content Audit: 50 pages to audit
Post Tracking: 5 URLs
Topic Research: 2 topics
SEO Content Template: 1 template, 10 keywords to add
SEO Writing Assistant: 1 template

Pro

$119.95

10,000 results per report
3,000 reports per day
Display advertising research
500 keywords to track
3 projects
100,000 pages to crawl per month
50 social profiles for monitoring
10 social profiles for posting
5 scheduled PDF reports

Guru

$229.95

30,000 results per report
5,000 reports per day
Display advertising research
1,500 keywords tracked
Branded PDF reports
Historical data
15 projects
300,000 pages to crawl per month
100 social profiles for monitoring
30 social profiles for posting
20 scheduled PDF reports

Business

$449.95

50,000 results per report
10,000 reports per day
API Access
Historical data
Product Listing Ads
Branded PDF reports
White label PDF reports
5,000 keywords tracked
25 projects
1,000,000 pages to crawl per month
300 social profiles for monitoring
50 social profiles for posting
50 scheduled PDF reports

Enterprise

A custom solution to fit the marketing needs of your business. Need more? Contact us for Custom keyword databases, Custom limits, Unlimited crawling of large websites, On-site trainings, And other add-on features upon request.

SEMrush Alternatives

Ahrefs

Ahrefs offers SEO tools which are easy-to-use and very target specific. It provides a separate innovative tool for each of the major needs when it comes to SEO and marketing. The amount of data that Ahrefs SEO software has access to is huge and the data is fresh.

SE Ranking

SE ranking SEO software is an all-encompassing SEO software and is best suited to the needs of SMEs helping them obtain SEO- optimized websites. It offers a range of SEO tools such as keyword ranking, website audit, competitors analysis, etc. It is a cost-effective and user-friendly SEO tool offering all the useful features under a single platform.

Serpstat

Serpstat SEO Software helps agencies optimize performance by providing tools such as competitors’ analysis, finding tested keywords, identifying best backlink sources, checking for SEO errors, etc. It provides abundant search analytics data thus offering valuable insights to users for SEO campaigns. Serpstat SEO Software affordable pricing along with the training and support makes it a go-to search optimization tool.

SpyFu

SpyFu SEO software exposes the search marketing secret formula of the most successful competitors of a website through its tools and offerings. SpyFu SEO software provides data on any domain and also reveals where it has appeared on Google. It provides information regarding every keyword bought by a domain, every organic rank and ad variation held by a domain in the last 13 years. SpyFu SEO software gives its users access to Member Perks which is a list of discounts on other tools available in the market.

SEMrush Reviews

Buyer Insurance

Apr 27, 2020

SEMrush has a tool or solution for anything that a user may need when it comes to digital marketing.

Useful (0)

James Smith