CRIMSON HEXAGON Reviews & Product Details

The company provides an image analysis platform to analyze logos, scenes, objects, and actions in images recorded from social media. It combines the images into a social listening strategy in order to interpret the messages in a visual conversation. Crimson Hexagon provides the most accurate sentiment analysis by analyzing various types of posts and comments on social media. Additionally, the company provides professional services in order to provide more robust services to its clients.

USP : Crimson Hexagon has registered its growth in the social media analytics market through its technology platforms. These solutions allow businesses to understand the driving factors trends and opportunities for their businesses by analyzing the sheer amount of data generated through social media, and then provides business-specific solutions. The company provides machine learning solutions through its BrightView algorithm that combines the machine processing speed and human analysis to obtain the best outcomes from any language at scale. Businesses can gain an opportunity to listen and monitor their customers’ conversations happening on social media, using Crimson Hexagon’s audience analysis. It allows businesses to track the campaign performance amid targeted audience segments by using Affinities solutions and helps discover untapped markets. For instance, Crimson Hexagon allowed Twitter to observe the Dove users’ beauty conversations within a year and track the customers’ experiences, which changed month-over-month.

BUYERS
VENDORS
EXPERTS
2.5
ANALYSTS
 

CRIMSON HEXAGON detailed analysis

Product Maturity
Company Maturity
Most IMPORTANT
0.0
0.0
0.0
Breadth and Depth of Product Offerings
1.85
4.10
3.80
Product Features and Functionality
3.10
4.65
3.65
Product Differentiation and Impact on Customer Value
2.15
4.00
3.80
Product Branding
3.35
3.70
4.55
LEAST IMPORTANT LESS IMPORTANT

PARTICIPATING QUADRANTS

CRIMSON HEXAGON has chosen it’s strengths in these 3 territories
  • Niche Quadrant

    All-Asia-Pacific

    23 Participants

  • Niche Quadrant

    All-North America

    25 Participants

  • Niche Quadrant

    All-Europe

    23 Participants

STRENGTHS
  • Product Maturity / Channel for Delivery of Support Services
    On-Site Support
  • Product Maturity / Channel for Delivery of Support Services
    Remote Support
  • Product Maturity / Applications Catered
    Campaign management
  • Product Maturity / Applications Catered
    Competitor benchmarking
  • Product Maturity / Applications Catered
    Customer behavioral analysis
  • Product Maturity / Applications Catered
    Customer segmentaion and targeting
  • Product Maturity / Applications Catered
    Marketing meausurement
  • Product Maturity / Applications Catered
    Performance monitoring
  • Product Maturity / Pre Sales Support
    Product Demos
  • Product Maturity / Applications Catered
    Risk Management and Fraud Detection
  • Product Maturity / Pre Sales Support
    Software Requirement Specification (SRS)
  • Product Maturity / services
    Customer Support
  • Product Maturity / services
    Technical Support
  • Product Maturity / Industry Verticals
    BFSI
  • Product Maturity / Industry Verticals
    IT and Telecom
  • Product Maturity / Industry Verticals
    Media and Entertainment
  • Product Maturity
    Product Branding
  • Product Maturity / Industry Verticals
    Retail and eCommerce
  • Product Maturity / Industry Verticals
    Travel and Hospitality
  • Product Maturity / Product Branding
    Level of Support Services
WEAKNESSES

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TOP FEATURES
  • Product Features and Functionality
    Applications Catered
  • Applications Catered
    Competitor benchmarking
  • Applications Catered
    Performance monitoring
  • Channel for Delivery of Support Services
    On-Site Support
  • Applications Catered
    Customer behavioral analysis
  • Applications Catered
    Risk Management and Fraud Detection
  • Applications Catered
    Customer segmentaion and targeting
  • Channel for Delivery of Support Services
    Remote Support
  • Pre Sales Support
    Software Requirement Specification (SRS)
  • Pre Sales Support
    Product Demos

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CRIMSON HEXAGON Presence in Social Media Analytics Software

Questions & Answers

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