CRIMSON HEXAGON Reviews & Product Details

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CRIMSON HEXAGON
Online
Massachusetts, USA
2007
Enterprise
41 Likes
77 Buyers are Negotiating "Group Buyer Deal" for CRIMSON HEXAGON

CRIMSON HEXAGON USP

Crimson Hexagon has registered its growth in the social media analytics market through its technology platforms. These solutions allow businesses to understand the driving factors trends and opportunities for their businesses by analyzing the sheer amount of data generated through social media, and then provides business-specific solutions. The company provides machine learning solutions through its BrightView algorithm that combines the machine processing speed and human analysis to obtain the best outcomes from any language at scale. Businesses can gain an opportunity to listen and monitor their customers’ conversations happening on social media, using Crimson Hexagon’s audience analysis. It allows businesses to track the campaign performance amid targeted audience segments by using Affinities solutions and helps discover untapped markets. For instance, Crimson Hexagon allowed Twitter to observe the Dove users’ beauty conversations within a year and track the customers’ experiences, which changed month-over-month. Request CRIMSON HEXAGON Pricing to get more information.

Summary

The company provides an image analysis platform to analyze logos, scenes, objects, and actions in images recorded from social media. It combines the images into a social listening strategy in order to interpret the messages in a visual conversation. Crimson Hexagon provides the most accurate sentiment analysis by analyzing various types of posts and comments on social media. Additionally, the company provides professional services in order to provide more robust services to its clients.

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Strengths
  • +11
    On-Site Support
  • +12
    Remote Support
  • +11
    Campaign management
  • +10
    Competitor benchmarking
  • +7
    Customer behavioral analysis
  • +6
    Customer segmentaion and targeting
  • +9
    Marketing meausurement
  • +12
    Performance monitoring
  • +9
    Product Demos
  • +5
    Risk Management and Fraud Detection
  • +8
    Software Requirement Specification (SRS)
  • +14
    Customer Support
  • +13
    Technical Support
  • +13
    BFSI
  • +11
    IT and Telecom
  • +5
    Media and Entertainment
  • +5
    Product Branding
  • +9
    Retail and eCommerce
  • +6
    Travel and Hospitality
  • +9
    Level of Support Services
Weaknesses
  • -8
    Licenses
  • -8
    Descriptive Analytics
  • -6
    Prescriptive Analytics
  • -13
    Any other professional service
  • -11
    Consulting
  • -8
    Brand Management
  • -13
    Content optimization
  • -10
    On-Premise
  • -10
    Others - Pre-sales Support Activities
  • -14
    Others- Social media analytics
  • -6
    Other - Support Services
  • -5
    Per User Basis
  • -5
    Sales Support
  • -7
    Diagnostic analytics
  • -8
    Energy and Utilities
  • -12
    Governmnet and Defense
  • -10
    Healthcare and Life Sciences
  • -14
    Manufacturing
  • -9
    Other Industry Verticals
  • -7
    Transportation and Logistics
CRIMSON HEXAGON Presence in Social Media Analytics Software
Crimson Hexagon caters to various regions, including the Americas, Europe, MEA, and APAC. Crimson Hexagon mainly embraces the inorganic growth strategy in order to engrave its footprint worldwide. For instance, in April 2017, Crimson Hexagon expanded its existing partnership with Twitter in order to access all types of data products and streams offered by Twitter, and provide customers with better solutions developed by both the companies. Moreover, in January 2017, Crimson Hexagon entered into a partnership with Domo, a business optimization company, to provide organizations with complete solutions to analyze their social media data with other business data, comprising financial data, sales data, and website analytics. Subsequently, as a part of its organic growth strategy, Crimson Hexagon constantly upgrades its products to cater to the needs of its customers in a better way. For instance, in June 2016, Crimson Hexagon launched a social intelligence search and discovery a product, named HelioSight, which provides real-time social media data analysis. Additionally, it allows all levels of enterprises to make faster and informed decisions.
77 buyers negotiating “Group Buying Deal” for CRIMSON HEXAGON
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