The Customer Experience Management (CEM) solution helps organizations to interact with customers to understand their experiences related to specific products and services. Customer Experience Management (CEM) is a set of processes which are used to track customer feedback, understand customer expectations, and improve overall customer experience, to reach new markets through different touchpoints. New technologies such as Aritifical Intelligence (AI) and Machine Learning (ML) is assisting the CEM solution to provide an intelligent, convenient and informed customer experience at multiple touchpoints. It is a revolutionary development that connects organizations with their customers. The aim of CEM is to influence customers from being satisfied to loyal so as to make them promoters of brands. Also, CEM delivers experiences that increase customer satisfaction, loyalty, and support. CEM is performed through the use of different tools and techniques, such as Enterprise Feedback Management (EFM), web analytics, text analysis, and speech analytics. CEM blends customer satisfaction, loyalty, retention, relationship management, user experience, experiential marketing, and customer centricity.

Customer Experience Management (CEM) Solutions

Comparing 18 vendors in Customer Experience Management (CEM) Solutions across 24 criteria.
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