Customer Journey Analytics Software in North America

Comparing 27 vendors in Customer Journey Analytics Software across 130 criteria.
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IBM provides Watson Customer Experience Analytics and IBM Digital Analytics. IBM Watson provides better visibility into end-to-end journeys and their effectiveness while providing businesses with the ability to visualize the actual customer experience on their digital channels. IBM solutions come loaded with important features, including role-based dashboards, flexible reporting, session replay, eventing and alerting, journey analytics, site optimization, and mindset analysis. Acoustic Experience Analytics Pricing is ideal for all the stages of customer journey analytics solution implementation. 
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Adobe Systems caters to the customer journey analytics market through its customer journey analytics softwares, namely, Experience Cloud, Advertising Cloud, Analytics Cloud, and Marketing Cloud. Adobe Campaign pricing suits the budgets of all types of customer journey analytics implementations.
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Nice Systems provides customer journey analytics software with its Big Data platform, namely, Nice Customer Experience Analytics solutions and Nice Customer Engagement Analytics solutions. Nice helps organizations in transforming their customer experience by leveraging AI-driven analytics that deliver seamless customer journeys and lower operational costs.​ Nice Systems pricing works well for all customer analytics implementation budgets. The company provides cloud as well as on-premises deployment models, and supports its customers through various services, such as training, business consulting, professional services, and proactive services.

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Salesforce offers Marketing Cloud, a cloud-based digital marketing platform, for the customer journey analytics market. The Marketing Cloud consists of various products, such as Journey Builder and Audience Builder. The company enables businesses to communicate seamlessly across multiple channels so that the customers receive right information, wherever they are. Journey Builder pricing is ideal for all customer analytics budgets. 
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Verint Systems operates in the customer journey analytics market through its Actionable Intelligence customer journey analytics software. This platform provides customer engagement solutions and customer engagement optimization services. The company provides a robust portfolio of customer engagement solutions, which include VOC, workforce optimization, employee engagement, engagement channels, and security, fraud, and compliance.
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SAP provides SAP Hybris Marketing Cloud in the customer journey analytics market. The company provides its product for the purpose of business-to-business and business-to-customer use. It can be deployed on-cloud and on-premises models. SAP Hybris Marketing helps companies to know more about their customers in real-time which enables social monitoring and engagement.
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Kitewheel provides customer journey analytics software through the Customer Engagement Hub (CEH). CEH enables marketers to use the existing legacy systems and infrastructures to make the customers’ journey more interactive across all the touchpoints. The platform provides marketers with a better visibility about their customers interactions with their organizations, thereby delivering deep insights and facilitating better customer journeys. Customer Journey Hub Pricing suits every stage of customer journey analytics implementation.

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BryterCX Customer Journey Analytics solution combines Omni channel customer data across multiple channels, enabling CX professionals to measure, track and enhance customer experience. The tools offered by the company explore all customer touchpoints, down to singular events, to expose friction points in the customer journey. BryterCX pricing plans work well for all types of customer analytics implementations. It combines BryterCX Technology and Consulting Services to help businesses to identify journeys, create dashboards, train analysts and identify solutions to enhance overall efficiencies and improve CSAT scores.

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2.8
Quadient focuses on enhancing the customer experience (CX) by enabling users and designers to make suggested changes in real-time. Quadient Customer Journey Mapping makes it easy for executives (such as marketing, digital, CX) to view and take action to improve their organizations’ entire portfolio of customer communications through a single web interface, regardless of the underlying communication technology.
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CallMiner provides customer journey analytics solutions through CallMiner Eureka, a speech analytics software, and the Eureka Xchange app. These products help marketers analyze huge volumes of data generated from customer interactions across all customer touchpoints, including emails, chats, calls, and social media. Call Miner pricing suits all customer analytics budgets.
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Servion provides its customer journey analytics solutions through Servion CX platform. It maps the customer journeys according to customers’ behavior and sentiments and allow marketers to take the next best action to enhance customer experiences.
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2.5
SDL's Customer Journey Analytics solution provides insights which is derived from numerous social media sites in real time. The solution has the ability to assess and convert the gathered data which comes in 23 languages, by applying natural language processing, machine learning, and proprietary machine translation capabilities. 
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Pitney Bowes Predictive Customer Analytics Solution offers an in depth understanding of customers by predicting and planning for a range of customer behavior. The company enables organizations to use a range of pre-defined models to enhance the speed and efficiency and create new models instantly and easily. The company's solutions are extremely user-friendly and the simple UI enables users to transform their data into 3D visuals and gain real insights into their customers. Spectrum Miner pricing is ideal for all customer analytics budgets. 
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Thunderhead ONE facilitates personalized customer journeys and interactions across all multiple channels. The company helps CX and marketing professionals to discover and apply critical journey insights with ease. The solution requires less deployment time irrespective of the size of the business. The use of AI enables the ability to assess complex customer data quickly. ONE reduces servicing costs by directing customers to the most appropriate channel.
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2.2
InQuba CX gathers and assesses customer feedback from various data sources including surveys, social media conversations, contact center interactions, email, transactional, and financial data. InQuba enables CX professionals to understand customers better and also offers the tools to communicate with them. InQuba Engage acts as an omni-channel solution that enables CX professionals to interact with customers through their preferred channels.
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Teradata Customer Journey analytics software provides a comprehensive set of capabilities in data integration, advanced analytics, and multi-channel interaction management. It enables businesses to develop an all round view of their customers and gain important insights into their behavior and needs. The Teradata solution helps businesses to capture web and mobile browsing behavior at an individual level and also to identify service problems by assessing the text and web chat data and implement the best course of action to resolve issues.
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Genpact's Cora Journey360 is a flexible journey-mapping product that creates journey maps and personas using real-life customer data and research. It enables businesses to deliver exceptional customer experiences. The software connects the front, middle, and back offices in order to ensure a better customer experience. It also enables users to import customer experience data, measure CX over time, and drive journey-driven transformation initiatives.
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The Engagecx platform provides users with detailed updates of customer activity by using the location analytics feature. It offers the necessary tools and information to collaborate with key customers. The platform helps businesses to analyze and transform data in real-time from physical and digital sources. It also helps users to calculate the engagement score for each customer based on their level of engagement.
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UserReplay collaborates analytics, replay, and session data to quantify, monetize, and prioritize segments for revenue optimization. It provides the best conversion potential of any customer experience analytics tool. The company helps in increasing revenues, enhancing conversions, and streamlining capabilities throughout the business. Their SaaS offering collects visitor data through the inclusion of a small snippet of JavaScript that is fully secured and compliant with privacy regulations. UserReplay Pricing is ideal for every type of customer journey analytics requirements. The company allows businesses to isolate anomalies and work on opportunities that impact the largest number of customers. 

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1.9
Clicktale relates its metrics to actual customer behavior, machine, and human intelligence to provide better outcomes. The company's consultants across the globe help users in embeding and scaling across their organizations through training, usage, and adoption initiatives to assure a single point of truth in understanding digital behavior. Also, Clicktale's robust system architecture can efficiently manage large, unpredictable workloads, seasonal traffic growth, and significant surges. ClickTale pricing is well suited for all types of customr analytics implementation budgets. 
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The software offers a total view of the customer journey. It allows users to measure every touchpoint with one CX metric. The company has developed a cause-and-effect framework, which helps users in connecting their CX enhancements to tangible business outcomes like purchase, recommend (NPS) and more. ForeSee CX Measurement captures customer feedback in a way that enables businesses to precisely prioritize on the impactful business drivers. ForeSee pricing plans work well for all type of customer analytics requirements.

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